How to connect Mailchimp and Google Cloud BigQuery (REST)
Create a New Scenario to Connect Mailchimp and Google Cloud BigQuery (REST)
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mailchimp, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mailchimp or Google Cloud BigQuery (REST) will be your first step. To do this, click "Choose an app," find Mailchimp or Google Cloud BigQuery (REST), and select the appropriate trigger to start the scenario.

Add the Mailchimp Node
Select the Mailchimp node from the app selection panel on the right.

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Configure the Mailchimp
Click on the Mailchimp node to configure it. You can modify the Mailchimp URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Cloud BigQuery (REST) Node
Next, click the plus (+) icon on the Mailchimp node, select Google Cloud BigQuery (REST) from the list of available apps, and choose the action you need from the list of nodes within Google Cloud BigQuery (REST).

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Authenticate Google Cloud BigQuery (REST)
Now, click the Google Cloud BigQuery (REST) node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Cloud BigQuery (REST) settings. Authentication allows you to use Google Cloud BigQuery (REST) through Latenode.
Configure the Mailchimp and Google Cloud BigQuery (REST) Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Mailchimp and Google Cloud BigQuery (REST) Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Mailchimp, Google Cloud BigQuery (REST), and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Mailchimp and Google Cloud BigQuery (REST) integration works as expected. Depending on your setup, data should flow between Mailchimp and Google Cloud BigQuery (REST) (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Mailchimp and Google Cloud BigQuery (REST)
Mailchimp + Shopify + Google Sheets: When a new order is placed in Shopify, the customer's email address is retrieved. This email address is then used to search for the corresponding subscriber in Mailchimp. The customer's order information and Mailchimp data are then added as a new row to a Google Sheet for performance tracking and analysis.
Google Sheets + Mailchimp + Google Sheets: When a new row is added to a Google Sheet, the data is used to update a Mailchimp subscriber. After the subscriber is updated, a comment is added to the Google Sheet to confirm the update.
Mailchimp and Google Cloud BigQuery (REST) integration alternatives
About Mailchimp
Automate Mailchimp tasks inside Latenode. Automatically add subscribers, update lists, or trigger campaigns based on events in other apps. Use Latenode's visual editor to connect Mailchimp to your CRM, e-commerce platform, or database. Enrich data and ensure targeted campaigns without manual work. Scale your email marketing effortlessly.
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About Google Cloud BigQuery (REST)
Automate BigQuery data workflows in Latenode. Query and analyze massive datasets directly within your automation scenarios, bypassing manual SQL. Schedule queries, transform results with JavaScript, and pipe data to other apps. Scale your data processing without complex coding or expensive per-operation fees. Perfect for reporting, analytics, and data warehousing automation.
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FAQ Mailchimp and Google Cloud BigQuery (REST)
How can I connect my Mailchimp account to Google Cloud BigQuery (REST) using Latenode?
To connect your Mailchimp account to Google Cloud BigQuery (REST) on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Mailchimp and click on "Connect".
- Authenticate your Mailchimp and Google Cloud BigQuery (REST) accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I analyze Mailchimp campaign data in BigQuery?
Yes, you can! Latenode simplifies this with a visual interface, enabling you to automatically transfer and analyze campaign data in BigQuery for advanced reporting and insights.
What types of tasks can I perform by integrating Mailchimp with Google Cloud BigQuery (REST)?
Integrating Mailchimp with Google Cloud BigQuery (REST) allows you to perform various tasks, including:
- Sync new Mailchimp subscribers to BigQuery for data enrichment.
- Automate custom reports on campaign performance using BigQuery data.
- Create personalized audience segments based on BigQuery analytics.
- Track email engagement metrics alongside other business data.
- Build machine learning models using combined Mailchimp/BigQuery data.
Can I use custom JavaScript to transform data between apps?
Yes! Latenode allows you to use JavaScript to transform data, ensuring compatibility between Mailchimp and Google Cloud BigQuery (REST) schemas.
Are there any limitations to the Mailchimp and Google Cloud BigQuery (REST) integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Mailchimp and Google Cloud BigQuery (REST) APIs may affect data transfer speeds.
- Historical data migration from Mailchimp to BigQuery might require initial manual setup.
- Complex data transformations may require advanced JavaScript coding skills.