Mailgun and Google Business Profile Integration

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Automatically respond to Google Business Profile reviews via Mailgun using custom logic within Latenode’s visual editor. Leverage affordable pricing and JavaScript nodes to create nuanced, personalized replies based on star ratings and keywords.

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Mailgun

Google Business Profile

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Mailgun and Google Business Profile

Create a New Scenario to Connect Mailgun and Google Business Profile

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mailgun, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mailgun or Google Business Profile will be your first step. To do this, click "Choose an app," find Mailgun or Google Business Profile, and select the appropriate trigger to start the scenario.

Add the Mailgun Node

Select the Mailgun node from the app selection panel on the right.

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Mailgun

Configure the Mailgun

Click on the Mailgun node to configure it. You can modify the Mailgun URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Mailgun

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Connect Mailgun

Sign In

Run node once

Add the Google Business Profile Node

Next, click the plus (+) icon on the Mailgun node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.

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Mailgun

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Google Business Profile

Authenticate Google Business Profile

Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.

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Mailgun

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Google Business Profile

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Connect Google Business Profile

Sign In

Run node once

Configure the Mailgun and Google Business Profile Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Google Business Profile

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Connect Google Business Profile

Google Business Profile Oauth 2.0

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Select an action *

Select

Map

The action ID

Run node once

Set Up the Mailgun and Google Business Profile Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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AI Anthropic Claude 3

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Webhook response

Save and Activate the Scenario

After configuring Mailgun, Google Business Profile, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Mailgun and Google Business Profile integration works as expected. Depending on your setup, data should flow between Mailgun and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Mailgun and Google Business Profile

Mailgun + Google Business Profile + Slack: When a new bounce is detected in Mailgun, indicating a failed email delivery for a review request, a notification is sent to a designated Slack channel.

Google Business Profile + Mailgun + Google Sheets: Track new Google Business Profile reviews. Send weekly email reports via Mailgun and log review details to Google Sheets.

Mailgun and Google Business Profile integration alternatives

About Mailgun

Use Mailgun in Latenode to automate email sending within your workflows. Trigger emails based on data changes, form submissions, or scheduled events. Latenode lets you filter, format, and personalize messages using data from other apps, creating dynamic campaigns and notifications without complex coding. Scale your outreach affordably by paying only for execution time.

About Google Business Profile

Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.

See how Latenode works

FAQ Mailgun and Google Business Profile

How can I connect my Mailgun account to Google Business Profile using Latenode?

To connect your Mailgun account to Google Business Profile on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Mailgun and click on "Connect".
  • Authenticate your Mailgun and Google Business Profile accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I trigger Mailgun emails from new Google Business Profile reviews?

Yes, you can! With Latenode, instantly trigger personalized emails via Mailgun when new reviews appear on your Google Business Profile, enhancing customer engagement with automated, timely responses.

What types of tasks can I perform by integrating Mailgun with Google Business Profile?

Integrating Mailgun with Google Business Profile allows you to perform various tasks, including:

  • Send thank you emails for positive Google Business Profile reviews.
  • Alert internal teams of negative reviews via customized Mailgun alerts.
  • Automatically update email lists based on customer interactions.
  • Track customer sentiment across both Mailgun and Google Business Profile.
  • Personalize email campaigns based on Google Business Profile feedback.

How do I handle bounced emails in my Mailgun workflows?

Latenode offers advanced error handling. Use conditional logic blocks to automatically retry failed Mailgun sends or trigger alternative actions based on bounce codes.

Are there any limitations to the Mailgun and Google Business Profile integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Mailgun and Google Business Profile still apply.
  • Historical Google Business Profile data may require custom solutions.
  • Complex workflow logic may require JavaScript or prompt-based AI steps.

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