How to connect Mixpanel and Beehiiv
Create a New Scenario to Connect Mixpanel and Beehiiv
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mixpanel, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mixpanel or Beehiiv will be your first step. To do this, click "Choose an app," find Mixpanel or Beehiiv, and select the appropriate trigger to start the scenario.

Add the Mixpanel Node
Select the Mixpanel node from the app selection panel on the right.


Mixpanel

Configure the Mixpanel
Click on the Mixpanel node to configure it. You can modify the Mixpanel URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Beehiiv Node
Next, click the plus (+) icon on the Mixpanel node, select Beehiiv from the list of available apps, and choose the action you need from the list of nodes within Beehiiv.


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Beehiiv

Authenticate Beehiiv
Now, click the Beehiiv node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Beehiiv settings. Authentication allows you to use Beehiiv through Latenode.
Configure the Mixpanel and Beehiiv Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Mixpanel and Beehiiv Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Beehiiv
Trigger on Webhook
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Mixpanel
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Mixpanel, Beehiiv, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Mixpanel and Beehiiv integration works as expected. Depending on your setup, data should flow between Mixpanel and Beehiiv (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Mixpanel and Beehiiv
Mixpanel + Discord bot: When a new event is tracked in Mixpanel, a message is sent to a Discord channel.
Beehiiv + Mixpanel + Klaviyo: When a new subscriber is added to Beehiiv, their profile is created or updated in Mixpanel, and then added to a specific list in Klaviyo.
Mixpanel and Beehiiv integration alternatives

About Mixpanel
Use Mixpanel in Latenode to automate event tracking and user segmentation. Send data to Mixpanel from any Latenode workflow or trigger actions based on Mixpanel insights. Identify trends and automate responses without manual exports. Integrate Mixpanel with other apps for a 360° view of your users, all visually configured and easily maintained.
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About Beehiiv
Automate your Beehiiv newsletter workflows in Latenode. Trigger email campaigns based on CRM events or website activity. Sync subscriber data, segment audiences using AI, and analyze results, all within visual, scalable workflows. Connect Beehiiv to any app, enhance data, and automate repetitive tasks to focus on content.
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See how Latenode works
FAQ Mixpanel and Beehiiv
How can I connect my Mixpanel account to Beehiiv using Latenode?
To connect your Mixpanel account to Beehiiv on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Mixpanel and click on "Connect".
- Authenticate your Mixpanel and Beehiiv accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automate personalized email campaigns based on Mixpanel events?
Yes! Latenode enables triggering Beehiiv email sequences based on Mixpanel user behavior. This allows hyper-personalized communication, boosting engagement and conversions.
What types of tasks can I perform by integrating Mixpanel with Beehiiv?
Integrating Mixpanel with Beehiiv allows you to perform various tasks, including:
- Add new users to Beehiiv when they reach milestones in Mixpanel.
- Update Beehiiv subscriber properties based on Mixpanel user behavior.
- Trigger targeted email campaigns based on Mixpanel event properties.
- Segment Beehiiv audiences based on Mixpanel user engagement scores.
- Send transactional emails via Beehiiv after a key Mixpanel event.
Can I use custom JavaScript functions with the Mixpanel integration?
Yes, Latenode allows you to use custom JavaScript for advanced data manipulation, giving you flexibility beyond standard integrations.
Are there any limitations to the Mixpanel and Beehiiv integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical Mixpanel data might require custom scripting for initial import.
- Complex Beehiiv segmentation may require advanced workflow configurations.
- Rate limits on Mixpanel and Beehiiv APIs are dependent on your plans.