How to connect ActiveCampaign and Mixpanel
Create a New Scenario to Connect ActiveCampaign and Mixpanel
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a ActiveCampaign, triggered by another scenario, or executed manually (for testing purposes). In most cases, ActiveCampaign or Mixpanel will be your first step. To do this, click "Choose an app," find ActiveCampaign or Mixpanel, and select the appropriate trigger to start the scenario.

Add the ActiveCampaign Node
Select the ActiveCampaign node from the app selection panel on the right.


ActiveCampaign

Configure the ActiveCampaign
Click on the ActiveCampaign node to configure it. You can modify the ActiveCampaign URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Mixpanel Node
Next, click the plus (+) icon on the ActiveCampaign node, select Mixpanel from the list of available apps, and choose the action you need from the list of nodes within Mixpanel.


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Authenticate Mixpanel
Now, click the Mixpanel node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mixpanel settings. Authentication allows you to use Mixpanel through Latenode.
Configure the ActiveCampaign and Mixpanel Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the ActiveCampaign and Mixpanel Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Mixpanel
Trigger on Webhook
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ActiveCampaign
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Webhook response


Save and Activate the Scenario
After configuring ActiveCampaign, Mixpanel, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the ActiveCampaign and Mixpanel integration works as expected. Depending on your setup, data should flow between ActiveCampaign and Mixpanel (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect ActiveCampaign and Mixpanel
ActiveCampaign + Mixpanel + Slack: When a new contact is added to an ActiveCampaign list, their profile is created or updated in Mixpanel, and a welcome message is sent to them via a dedicated Slack channel.
Mixpanel + ActiveCampaign + Salesforce: When a Mixpanel event is tracked, a contact is created or updated in ActiveCampaign. Subsequently, a lead is created in Salesforce.
ActiveCampaign and Mixpanel integration alternatives

About ActiveCampaign
Automate ActiveCampaign tasks within Latenode for streamlined marketing. Trigger campaigns based on data from any source, not just forms. Sync contacts, segment lists, and personalize emails using Latenode’s visual editor and built-in data transformation tools. Connect to CRMs or databases for smarter, automated customer journeys without complex coding.
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About Mixpanel
Use Mixpanel in Latenode to automate event tracking and user segmentation. Send data to Mixpanel from any Latenode workflow or trigger actions based on Mixpanel insights. Identify trends and automate responses without manual exports. Integrate Mixpanel with other apps for a 360° view of your users, all visually configured and easily maintained.
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See how Latenode works
FAQ ActiveCampaign and Mixpanel
How can I connect my ActiveCampaign account to Mixpanel using Latenode?
To connect your ActiveCampaign account to Mixpanel on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select ActiveCampaign and click on "Connect".
- Authenticate your ActiveCampaign and Mixpanel accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger ActiveCampaign automations from new Mixpanel events?
Yes, you can! Latenode lets you trigger ActiveCampaign automations when new events occur in Mixpanel. This helps personalize marketing based on user behavior automatically.
What types of tasks can I perform by integrating ActiveCampaign with Mixpanel?
Integrating ActiveCampaign with Mixpanel allows you to perform various tasks, including:
- Segment ActiveCampaign contacts based on Mixpanel event data.
- Update ActiveCampaign contact properties from Mixpanel user profiles.
- Trigger personalized email campaigns based on Mixpanel user behavior.
- Add new ActiveCampaign contacts from Mixpanel user sign-ups.
- Track email campaign performance in Mixpanel for better insights.
How does Latenode handle ActiveCampaign API request limits?
Latenode intelligently manages API request limits, using queues and retries to ensure stable ActiveCampaign integrations at scale.
Are there any limitations to the ActiveCampaign and Mixpanel integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript code.
- Historical Mixpanel data import to ActiveCampaign can be resource-intensive.
- Real-time data synchronization depends on ActiveCampaign's API availability.