How to connect Bigin by Zoho CRM and Attio
Create a New Scenario to Connect Bigin by Zoho CRM and Attio
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bigin by Zoho CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bigin by Zoho CRM or Attio will be your first step. To do this, click "Choose an app," find Bigin by Zoho CRM or Attio, and select the appropriate trigger to start the scenario.

Add the Bigin by Zoho CRM Node
Select the Bigin by Zoho CRM node from the app selection panel on the right.


Bigin by Zoho CRM

Configure the Bigin by Zoho CRM
Click on the Bigin by Zoho CRM node to configure it. You can modify the Bigin by Zoho CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Attio Node
Next, click the plus (+) icon on the Bigin by Zoho CRM node, select Attio from the list of available apps, and choose the action you need from the list of nodes within Attio.


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Attio

Authenticate Attio
Now, click the Attio node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Attio settings. Authentication allows you to use Attio through Latenode.
Configure the Bigin by Zoho CRM and Attio Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Bigin by Zoho CRM and Attio Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Attio
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Bigin by Zoho CRM, Attio, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bigin by Zoho CRM and Attio integration works as expected. Depending on your setup, data should flow between Bigin by Zoho CRM and Attio (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Bigin by Zoho CRM and Attio
Bigin by Zoho CRM + Attio + Google Sheets: When a new lead is created in Bigin, a new entry is created in Attio to track the lead. The lead's information is also added to a Google Sheet for reporting purposes.
Attio + Bigin by Zoho CRM + Slack: When a contact is updated in Attio, the corresponding contact is updated in Bigin by Zoho CRM. A notification is then sent to a designated Slack channel to alert the sales team of the update.
Bigin by Zoho CRM and Attio integration alternatives

About Bigin by Zoho CRM
Sync Bigin by Zoho CRM data with other apps in Latenode to automate deal pipelines. Update records, trigger custom actions, and route data based on deal stages. Use visual tools or code for tailored workflows. Automate lead nurturing, task creation, and reporting across your business without complex coding or high per-task costs.
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About Attio
Use Attio in Latenode to automate contact and relationship management. Sync data, trigger actions based on contact updates, and build custom workflows that span multiple apps. Latenode’s flexibility lets you enrich Attio data with AI or other sources, creating smarter, automated CRM processes.
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See how Latenode works
FAQ Bigin by Zoho CRM and Attio
How can I connect my Bigin by Zoho CRM account to Attio using Latenode?
To connect your Bigin by Zoho CRM account to Attio on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Bigin by Zoho CRM and click on "Connect".
- Authenticate your Bigin by Zoho CRM and Attio accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Attio when a new deal closes in Bigin by Zoho CRM?
Yes, you can! Latenode's visual editor and logic blocks make it simple to trigger Attio updates from Bigin by Zoho CRM, ensuring your contact data is always synchronized.
What types of tasks can I perform by integrating Bigin by Zoho CRM with Attio?
Integrating Bigin by Zoho CRM with Attio allows you to perform various tasks, including:
- Create new Attio contacts from new Bigin by Zoho CRM leads.
- Update existing Attio contacts with Bigin by Zoho CRM deal information.
- Trigger email sequences in Attio based on Bigin by Zoho CRM deal stages.
- Sync Bigin by Zoho CRM tasks with Attio activity timelines.
- Create Bigin by Zoho CRM deals from new contacts in Attio.
Can I use JavaScript functions with the Bigin by Zoho CRM integration?
Yes! Latenode supports custom JavaScript code, allowing you to transform data and extend the Bigin by Zoho CRM integration further.
Are there any limitations to the Bigin by Zoho CRM and Attio integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript coding.
- The number of requests is limited by the API limits of Bigin by Zoho CRM and Attio.
- Real-time updates depend on the polling interval configured in your workflow.