How to connect Bigin by Zoho CRM and Instagram for Business
Create a New Scenario to Connect Bigin by Zoho CRM and Instagram for Business
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bigin by Zoho CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bigin by Zoho CRM or Instagram for Business will be your first step. To do this, click "Choose an app," find Bigin by Zoho CRM or Instagram for Business, and select the appropriate trigger to start the scenario.

Add the Bigin by Zoho CRM Node
Select the Bigin by Zoho CRM node from the app selection panel on the right.


Bigin by Zoho CRM

Configure the Bigin by Zoho CRM
Click on the Bigin by Zoho CRM node to configure it. You can modify the Bigin by Zoho CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Instagram for Business Node
Next, click the plus (+) icon on the Bigin by Zoho CRM node, select Instagram for Business from the list of available apps, and choose the action you need from the list of nodes within Instagram for Business.


Bigin by Zoho CRM
⚙
Instagram for Business

Authenticate Instagram for Business
Now, click the Instagram for Business node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instagram for Business settings. Authentication allows you to use Instagram for Business through Latenode.
Configure the Bigin by Zoho CRM and Instagram for Business Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Bigin by Zoho CRM and Instagram for Business Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Instagram for Business
Trigger on Webhook
⚙

Bigin by Zoho CRM
⚙
⚙
Iterator
⚙
Webhook response

Save and Activate the Scenario
After configuring Bigin by Zoho CRM, Instagram for Business, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bigin by Zoho CRM and Instagram for Business integration works as expected. Depending on your setup, data should flow between Bigin by Zoho CRM and Instagram for Business (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Bigin by Zoho CRM and Instagram for Business
Instagram for Business + Bigin by Zoho CRM + Slack: When a new media is posted on Instagram, a new contact is created in Bigin. A message is then sent to a Slack channel notifying the sales team about the new lead.
Instagram for Business + Bigin by Zoho CRM + Google Sheets: Retrieves user insights from Instagram for Business, adds the data as a new contact in Bigin, and then logs the information into a Google Sheet for tracking ad campaign performance.
Bigin by Zoho CRM and Instagram for Business integration alternatives

About Bigin by Zoho CRM
Sync Bigin by Zoho CRM data with other apps in Latenode to automate deal pipelines. Update records, trigger custom actions, and route data based on deal stages. Use visual tools or code for tailored workflows. Automate lead nurturing, task creation, and reporting across your business without complex coding or high per-task costs.
Similar apps
Related categories
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
Similar apps
Related categories
See how Latenode works
FAQ Bigin by Zoho CRM and Instagram for Business
How can I connect my Bigin by Zoho CRM account to Instagram for Business using Latenode?
To connect your Bigin by Zoho CRM account to Instagram for Business on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Bigin by Zoho CRM and click on "Connect".
- Authenticate your Bigin by Zoho CRM and Instagram for Business accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Bigin contacts from new Instagram leads?
Yes, you can! Latenode lets you automatically create new Bigin contacts from Instagram leads, saving time and ensuring no lead is missed. Plus, you can enrich data using AI.
What types of tasks can I perform by integrating Bigin by Zoho CRM with Instagram for Business?
Integrating Bigin by Zoho CRM with Instagram for Business allows you to perform various tasks, including:
- Create Bigin contacts from new Instagram followers.
- Update contact details in Bigin based on Instagram activity.
- Send personalized messages to Instagram followers from Bigin.
- Track Instagram ad performance data within Bigin dashboards.
- Automatically tag contacts in Bigin based on Instagram engagement.
Can I use JavaScript to enhance my Bigin by Zoho CRM automation?
Yes! Latenode allows you to add custom JavaScript code to extend the Bigin by Zoho CRM integration beyond the no-code interface.
Are there any limitations to the Bigin by Zoho CRM and Instagram for Business integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Bigin by Zoho CRM and Instagram for Business APIs may affect performance.
- Custom fields from Bigin by Zoho CRM may require JavaScript for advanced mapping in Latenode.
- Historical Instagram data before the integration setup is not automatically synced.