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Enrich Bigin by Zoho CRM with behavioral data from Mixpanel to personalize sales outreach. Latenode’s visual editor simplifies building custom logic, while pay-per-execution pricing keeps costs down as you scale.
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Create a New Scenario to Connect Bigin by Zoho CRM and Mixpanel
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bigin by Zoho CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bigin by Zoho CRM or Mixpanel will be your first step. To do this, click "Choose an app," find Bigin by Zoho CRM or Mixpanel, and select the appropriate trigger to start the scenario.
Add the Bigin by Zoho CRM Node
Select the Bigin by Zoho CRM node from the app selection panel on the right.
Bigin by Zoho CRM
Configure the Bigin by Zoho CRM
Click on the Bigin by Zoho CRM node to configure it. You can modify the Bigin by Zoho CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Mixpanel Node
Next, click the plus (+) icon on the Bigin by Zoho CRM node, select Mixpanel from the list of available apps, and choose the action you need from the list of nodes within Mixpanel.
Bigin by Zoho CRM
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Mixpanel
Authenticate Mixpanel
Now, click the Mixpanel node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mixpanel settings. Authentication allows you to use Mixpanel through Latenode.
Configure the Bigin by Zoho CRM and Mixpanel Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Bigin by Zoho CRM and Mixpanel Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Mixpanel
Trigger on Webhook
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Bigin by Zoho CRM
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Bigin by Zoho CRM, Mixpanel, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bigin by Zoho CRM and Mixpanel integration works as expected. Depending on your setup, data should flow between Bigin by Zoho CRM and Mixpanel (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Bigin by Zoho CRM + Mixpanel + Slack: When a new contact is created in Bigin by Zoho CRM, a user profile is created or updated in Mixpanel, and a notification is sent to a Slack channel to alert the sales team.
Mixpanel + Bigin by Zoho CRM + Zoho Campaigns: When a new event is tracked in Mixpanel, a contact is created or updated in Bigin by Zoho CRM. This contact is then added or updated in Zoho Campaigns for targeted email marketing.
About Bigin by Zoho CRM
Sync Bigin by Zoho CRM data with other apps in Latenode to automate deal pipelines. Update records, trigger custom actions, and route data based on deal stages. Use visual tools or code for tailored workflows. Automate lead nurturing, task creation, and reporting across your business without complex coding or high per-task costs.
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About Mixpanel
Use Mixpanel in Latenode to automate event tracking and user segmentation. Send data to Mixpanel from any Latenode workflow or trigger actions based on Mixpanel insights. Identify trends and automate responses without manual exports. Integrate Mixpanel with other apps for a 360° view of your users, all visually configured and easily maintained.
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How can I connect my Bigin by Zoho CRM account to Mixpanel using Latenode?
To connect your Bigin by Zoho CRM account to Mixpanel on Latenode, follow these steps:
Can I track new Bigin contacts in Mixpanel?
Yes, you can! Latenode's real-time triggers ensure new Bigin by Zoho CRM contacts instantly update Mixpanel, giving you immediate behavioral insights to personalize outreach.
What types of tasks can I perform by integrating Bigin by Zoho CRM with Mixpanel?
Integrating Bigin by Zoho CRM with Mixpanel allows you to perform various tasks, including:
Can I enrich Bigin by Zoho CRM data using Mixpanel user profiles?
Yes! Latenode lets you pull Mixpanel profile data to enrich Bigin by Zoho CRM records, creating a 360-degree customer view for improved sales strategies.
Are there any limitations to the Bigin by Zoho CRM and Mixpanel integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: