Close CRM and 123FormBuilder Integration

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Automatically create or update Close CRM leads from 123FormBuilder submissions, enriching your sales pipeline. Latenode's visual editor and affordable execution pricing makes building sophisticated lead management workflows easier than ever.

Swap Apps

Close CRM

123FormBuilder

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Close CRM and 123FormBuilder

Create a New Scenario to Connect Close CRM and 123FormBuilder

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Close CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Close CRM or 123FormBuilder will be your first step. To do this, click "Choose an app," find Close CRM or 123FormBuilder, and select the appropriate trigger to start the scenario.

Add the Close CRM Node

Select the Close CRM node from the app selection panel on the right.

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Close CRM

Configure the Close CRM

Click on the Close CRM node to configure it. You can modify the Close CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Close CRM

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Connect Close CRM

Sign In

Run node once

Add the 123FormBuilder Node

Next, click the plus (+) icon on the Close CRM node, select 123FormBuilder from the list of available apps, and choose the action you need from the list of nodes within 123FormBuilder.

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Close CRM

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123FormBuilder

Authenticate 123FormBuilder

Now, click the 123FormBuilder node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your 123FormBuilder settings. Authentication allows you to use 123FormBuilder through Latenode.

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Configure the Close CRM and 123FormBuilder Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Close CRM and 123FormBuilder Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Close CRM, 123FormBuilder, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Close CRM and 123FormBuilder integration works as expected. Depending on your setup, data should flow between Close CRM and 123FormBuilder (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Close CRM and 123FormBuilder

123FormBuilder + Close CRM + Slack: When a new submission is received in 123FormBuilder, a new lead is created in Close CRM. A notification is then sent to a Slack channel to inform the sales team about the new lead.

123FormBuilder + Google Sheets + Close CRM: When a new submission is received in 123FormBuilder, a new row is added to a Google Sheet to store the submission data. A lead is also created in Close CRM based on the form submission.

Close CRM and 123FormBuilder integration alternatives

About Close CRM

Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.

Related categories

About 123FormBuilder

Streamline data collection by connecting 123FormBuilder to Latenode. Automatically trigger workflows when forms are submitted. Route form data to CRMs, databases, or email marketing tools. Use Latenode to validate entries, calculate scores, and manage follow-ups — automating processes with a no-code, scalable workflow.

See how Latenode works

FAQ Close CRM and 123FormBuilder

How can I connect my Close CRM account to 123FormBuilder using Latenode?

To connect your Close CRM account to 123FormBuilder on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Close CRM and click on "Connect".
  • Authenticate your Close CRM and 123FormBuilder accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically create leads from form submissions?

Yes, you can! Latenode allows you to instantly create new Close CRM leads from 123FormBuilder submissions, saving time and improving lead response rates.

What types of tasks can I perform by integrating Close CRM with 123FormBuilder?

Integrating Close CRM with 123FormBuilder allows you to perform various tasks, including:

  • Create or update Close CRM leads from new 123FormBuilder submissions.
  • Send customized email notifications via Close CRM upon form submission.
  • Update Close CRM opportunity statuses based on form data.
  • Generate Close CRM tasks for follow-up based on specific form answers.
  • Add contacts to Close CRM when a 123FormBuilder form is completed.

How can I customize the data mapping for my Close CRM integration?

Latenode's data mapping features allow you to customize data flows between Close CRM and 123FormBuilder, ensuring accurate and relevant data transfer.

Are there any limitations to the Close CRM and 123FormBuilder integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex conditional logic in 123FormBuilder might require custom JavaScript in Latenode.
  • Attachments from 123FormBuilder might need additional processing for optimal Close CRM storage.
  • Rate limits of the Close CRM API may affect performance for very high submission volumes.

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