How to connect Cloze and Facebook
Create a New Scenario to Connect Cloze and Facebook
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Cloze, triggered by another scenario, or executed manually (for testing purposes). In most cases, Cloze or Facebook will be your first step. To do this, click "Choose an app," find Cloze or Facebook, and select the appropriate trigger to start the scenario.

Add the Cloze Node
Select the Cloze node from the app selection panel on the right.

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Add the Facebook Node
Next, click the plus (+) icon on the Cloze node, select Facebook from the list of available apps, and choose the action you need from the list of nodes within Facebook.

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Authenticate Facebook
Now, click the Facebook node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook settings. Authentication allows you to use Facebook through Latenode.
Configure the Cloze and Facebook Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Cloze and Facebook Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Cloze, Facebook, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Cloze and Facebook integration works as expected. Depending on your setup, data should flow between Cloze and Facebook (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Cloze and Facebook
Cloze + Facebook + Slack: When a deal stage changes in Cloze, a message is posted to a specified Facebook group, and a notification is sent to a Slack channel.
Facebook + Cloze + Google Sheets: Capture new leads from Facebook and automatically create or update a person in Cloze, logging the lead information and campaign performance data in Google Sheets.
Cloze and Facebook integration alternatives
About Cloze
Use Cloze in Latenode to automate your CRM and sales processes. Automatically update records, trigger follow-ups, and generate reports based on real-time data. Integrate Cloze with other apps like email, calendars, and databases using Latenode's visual editor. Customize flows with JavaScript or AI for advanced lead qualification and faster deal closing.
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About Facebook
Automate Facebook posting/engagement within Latenode workflows. Use it to monitor brand mentions, post content, or gather lead data automatically. Connect Facebook to other apps, like CRMs or data warehouses, to streamline social media management. Latenode's visual editor lets you design flexible scenarios without code, and its scaling architecture handles high volumes.
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See how Latenode works
FAQ Cloze and Facebook
How can I connect my Cloze account to Facebook using Latenode?
To connect your Cloze account to Facebook on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Cloze and click on "Connect".
- Authenticate your Cloze and Facebook accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Cloze contacts from Facebook Lead Ads?
Yes, you can! Latenode's visual editor makes this easy. Sync lead data to Cloze, saving time and ensuring your contact information is always up-to-date, improving sales efficiency.
What types of tasks can I perform by integrating Cloze with Facebook?
Integrating Cloze with Facebook allows you to perform various tasks, including:
- Create Cloze contacts from new Facebook leads automatically.
- Log Facebook ad spend against specific Cloze opportunities.
- Send personalized Facebook messages based on Cloze deal stages.
- Trigger Facebook Custom Audience updates from Cloze activity.
- Share Cloze contact updates with targeted Facebook ad campaigns.
How does Latenode handle complex Cloze data transformations?
Latenode's JavaScript blocks allow advanced data manipulation, ensuring Cloze data is perfectly formatted for Facebook's API, and vice versa.
Are there any limitations to the Cloze and Facebook integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- API rate limits on both Cloze and Facebook can affect high-volume workflows.
- Custom field mappings may require some initial setup within Latenode.
- Changes to the Facebook API could require updates to your Latenode flows.