How to connect Creatomate and Zoho CRM
Create a New Scenario to Connect Creatomate and Zoho CRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Creatomate, triggered by another scenario, or executed manually (for testing purposes). In most cases, Creatomate or Zoho CRM will be your first step. To do this, click "Choose an app," find Creatomate or Zoho CRM, and select the appropriate trigger to start the scenario.

Add the Creatomate Node
Select the Creatomate node from the app selection panel on the right.

Creatomate
Configure the Creatomate
Click on the Creatomate node to configure it. You can modify the Creatomate URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zoho CRM Node
Next, click the plus (+) icon on the Creatomate node, select Zoho CRM from the list of available apps, and choose the action you need from the list of nodes within Zoho CRM.

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Authenticate Zoho CRM
Now, click the Zoho CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zoho CRM settings. Authentication allows you to use Zoho CRM through Latenode.
Configure the Creatomate and Zoho CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Creatomate and Zoho CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Zoho CRM
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Creatomate, Zoho CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Creatomate and Zoho CRM integration works as expected. Depending on your setup, data should flow between Creatomate and Zoho CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Creatomate and Zoho CRM
Creatomate + Google Sheets + Zoho CRM: When a new render is completed in Creatomate, its details, such as the render ID, are added to a Google Sheet. Then, the Google Sheet data updates the corresponding contact's information in Zoho CRM, ensuring contact details are always aligned with their video usage.
Zoho CRM + Creatomate + Slack: When a new lead is created or updated in Zoho CRM, a personalized video is rendered in Creatomate using a predefined template. Once the video is rendered, a message containing the video link is sent to a designated Slack channel.
Creatomate and Zoho CRM integration alternatives
About Creatomate
Automate video creation with Creatomate in Latenode. Generate personalized videos from data: product demos, social media content, or reports. Connect Creatomate to any data source and automate complex workflows with Latenode's visual editor, JavaScript support, and flexible API. Scale video production without manual effort.
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About Zoho CRM
Connect Zoho CRM to Latenode and automate your sales processes. Automatically update records, trigger email sequences, and sync data with other apps. Streamline lead management and reporting by combining Zoho CRM's features with Latenode's visual editor, AI assistance, and custom code options. Scale workflows affordably with flexible execution-based pricing.
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See how Latenode works
FAQ Creatomate and Zoho CRM
How can I connect my Creatomate account to Zoho CRM using Latenode?
To connect your Creatomate account to Zoho CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Creatomate and click on "Connect".
- Authenticate your Creatomate and Zoho CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create personalized videos for new Zoho CRM leads?
Yes, you can! Latenode's visual editor makes this simple. Trigger Creatomate video generation upon new Zoho CRM lead creation to instantly deliver tailored content and boost engagement.
What types of tasks can I perform by integrating Creatomate with Zoho CRM?
Integrating Creatomate with Zoho CRM allows you to perform various tasks, including:
- Generate personalized welcome videos when a new contact is added to Zoho CRM.
- Update Zoho CRM contact records with links to Creatomate-generated videos.
- Create video proposals automatically when a deal is created in Zoho CRM.
- Send video-based follow-up sequences after specific Zoho CRM deal stages.
- Automatically generate video testimonials after successful Zoho CRM deal closures.
What video formats does Creatomate support in Latenode workflows?
Creatomate supports a wide range of formats. Plus, with Latenode, you can use JavaScript to customize outputs further, ensuring optimal compatibility.
Are there any limitations to the Creatomate and Zoho CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex video templates might require optimized data mapping.
- Zoho CRM API limits can affect the number of video generations per hour.
- Real-time video rendering speed depends on the complexity of the Creatomate template.