Customer.io and Apollo Integration

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Enrich Customer.io profiles with verified Apollo data for laser-focused segmentation and personalized campaigns. Latenode's visual editor and affordable pay-by-execution pricing make advanced lead nurturing attainable, even at scale, with flexible API integration.

Customer.io + Apollo integration

Connect Customer.io and Apollo in minutes with Latenode.

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Swap Apps

Customer.io

Apollo

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Customer.io and Apollo

Create a New Scenario to Connect Customer.io and Apollo

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Customer.io, triggered by another scenario, or executed manually (for testing purposes). In most cases, Customer.io or Apollo will be your first step. To do this, click "Choose an app," find Customer.io or Apollo, and select the appropriate trigger to start the scenario.

Add the Customer.io Node

Select the Customer.io node from the app selection panel on the right.

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Customer.io

Configure the Customer.io

Click on the Customer.io node to configure it. You can modify the Customer.io URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Customer.io

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Connect Customer.io

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Run node once

Add the Apollo Node

Next, click the plus (+) icon on the Customer.io node, select Apollo from the list of available apps, and choose the action you need from the list of nodes within Apollo.

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Apollo

Authenticate Apollo

Now, click the Apollo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Apollo settings. Authentication allows you to use Apollo through Latenode.

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Configure the Customer.io and Apollo Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Apollo Oauth 2.0

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Select an action *

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The action ID

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Run node once

Set Up the Customer.io and Apollo Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Customer.io, Apollo, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the Customer.io and Apollo integration works as expected. Depending on your setup, data should flow between Customer.io and Apollo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Customer.io and Apollo

Customer.io + Apollo + Slack: When a customer reaches a key engagement milestone tracked in Customer.io, search for the contact in Apollo and send a Slack message to the sales team.

Customer.io + Apollo + Google Sheets: When a contact becomes a customer in Customer.io, find the contact data in Apollo and log the information to a Google Sheet for reporting purposes.

Customer.io and Apollo integration alternatives

About Customer.io

Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.

About Apollo

Need precise location data? Integrate Apollo into Latenode workflows to automatically geocode addresses or enrich customer profiles with location insights. Automate data validation and routing based on geographic parameters. Use Latenode's visual editor to build scalable location-aware processes without complex coding.

See how Latenode works

FAQ Customer.io and Apollo

How can I connect my Customer.io account to Apollo using Latenode?

To connect your Customer.io account to Apollo on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Customer.io and click on "Connect".
  • Authenticate your Customer.io and Apollo accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I enrich Customer.io profiles with Apollo data?

Yes, you can! Latenode allows you to automatically update Customer.io profiles with lead data from Apollo,ensuring your marketing is always based on the most accurate information, powered by flexible no-code.

What types of tasks can I perform by integrating Customer.io with Apollo?

Integrating Customer.io with Apollo allows you to perform various tasks, including:

  • Create new Customer.io profiles from new Apollo leads.
  • Update existing Customer.io profiles with Apollo contact information.
  • Trigger personalized email campaigns based on Apollo lead stage changes.
  • Segment Customer.io audiences based on Apollo lead data.
  • Synchronize custom fields between Customer.io and Apollo.

What Customer.io events trigger workflows in Latenode?

Customer.io events like profile creation, attribute updates, and campaign triggers can initiate automated workflows on Latenode.

Are there any limitations to the Customer.io and Apollo integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Initial data sync might take time for large datasets.
  • Custom field mappings require careful setup.
  • API rate limits of Customer.io and Apollo may affect high-volume workflows.

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