How to connect Facebook Ads Campaign Management and Close CRM
Create a New Scenario to Connect Facebook Ads Campaign Management and Close CRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Ads Campaign Management, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Ads Campaign Management or Close CRM will be your first step. To do this, click "Choose an app," find Facebook Ads Campaign Management or Close CRM, and select the appropriate trigger to start the scenario.

Add the Facebook Ads Campaign Management Node
Select the Facebook Ads Campaign Management node from the app selection panel on the right.

Facebook Ads Campaign Management
Configure the Facebook Ads Campaign Management
Click on the Facebook Ads Campaign Management node to configure it. You can modify the Facebook Ads Campaign Management URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Close CRM Node
Next, click the plus (+) icon on the Facebook Ads Campaign Management node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.

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Close CRM
Authenticate Close CRM
Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.
Configure the Facebook Ads Campaign Management and Close CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Ads Campaign Management and Close CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Close CRM
Trigger on Webhook
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Facebook Ads Campaign Management
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Webhook response
Save and Activate the Scenario
After configuring Facebook Ads Campaign Management, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Ads Campaign Management and Close CRM integration works as expected. Depending on your setup, data should flow between Facebook Ads Campaign Management and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Ads Campaign Management and Close CRM
Facebook Ads Campaign Management + Close CRM + Google Sheets: When a new lead is created in Close CRM, triggered by a Facebook Ad, the automation updates a Google Sheet with the lead's information and associated ad campaign details for performance analysis.
Facebook Ads Campaign Management + Close CRM + Slack: When a lead status is changed in Close CRM (potentially originating from a Facebook Ad), a notification is sent to a specified Slack channel to alert the sales team about this qualified opportunity.
Facebook Ads Campaign Management and Close CRM integration alternatives
About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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FAQ Facebook Ads Campaign Management and Close CRM
How can I connect my Facebook Ads Campaign Management account to Close CRM using Latenode?
To connect your Facebook Ads Campaign Management account to Close CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Ads Campaign Management and click on "Connect".
- Authenticate your Facebook Ads Campaign Management and Close CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Close CRM leads from Facebook Ads leads?
Yes, you can! Latenode's visual editor simplifies mapping Facebook Ads leads to Close CRM, saving time and improving lead response times. Use logic blocks to filter and enrich leads based on ad data.
What types of tasks can I perform by integrating Facebook Ads Campaign Management with Close CRM?
Integrating Facebook Ads Campaign Management with Close CRM allows you to perform various tasks, including:
- Create new Close CRM leads from Facebook Lead Ads submissions.
- Update Close CRM lead statuses based on Facebook Ads campaign performance.
- Send targeted email campaigns through Close CRM triggered by Facebook Ads activity.
- Track Facebook Ads spend and ROI within Close CRM dashboards.
- Automatically pause underperforming Facebook Ads based on Close CRM sales data.
Can I use Javascript to transform data between the two apps?
Yes! Latenode allows you to use Javascript code blocks to customize data transformation for unique Facebook Ads and Close CRM requirements.
Are there any limitations to the Facebook Ads Campaign Management and Close CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration from Facebook Ads to Close CRM may require custom scripting.
- Complex custom audiences in Facebook Ads might need adjusted logic for Close CRM integration.
- Rate limits of Facebook Ads and Close CRM APIs are still applicable within Latenode.