How to connect Facebook Conversions and Asana
Create a New Scenario to Connect Facebook Conversions and Asana
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Asana will be your first step. To do this, click "Choose an app," find Facebook Conversions or Asana, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Asana Node
Next, click the plus (+) icon on the Facebook Conversions node, select Asana from the list of available apps, and choose the action you need from the list of nodes within Asana.

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Authenticate Asana
Now, click the Asana node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Asana settings. Authentication allows you to use Asana through Latenode.
Configure the Facebook Conversions and Asana Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Asana Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Save and Activate the Scenario
After configuring Facebook Conversions, Asana, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Asana integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Asana (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and Asana
Facebook Conversions + Asana + Google Sheets: When a Facebook Conversion event is triggered, a new task is created in Asana to follow up on the conversion. The details of the conversion event are then added to a Google Sheet for tracking and reporting.
Asana + Facebook Conversions + Slack: When a task is completed in Asana, a Facebook Conversion event is triggered to track the success. A notification is then sent to a Slack channel to inform the team about the completed task and the related conversion event.
Facebook Conversions and Asana integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Asana
Automate Asana task management inside Latenode workflows. Create projects, assign tasks, and update statuses based on triggers from other apps (like forms or CRMs). Keep project data synchronized across systems. Use Latenode's visual editor and code blocks for custom Asana logic without complex scripting.
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See how Latenode works
FAQ Facebook Conversions and Asana
How can I connect my Facebook Conversions account to Asana using Latenode?
To connect your Facebook Conversions account to Asana on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and Asana accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Asana tasks from new Facebook Conversions leads?
Yes, you can! Latenode enables you to automatically create Asana tasks from new Facebook Conversions leads, ensuring immediate follow-up and improved lead management. Use no-code or add custom JavaScript!
What types of tasks can I perform by integrating Facebook Conversions with Asana?
Integrating Facebook Conversions with Asana allows you to perform various tasks, including:
- Create Asana tasks for high-value Facebook Conversions leads.
- Update Asana task status based on Facebook Conversions event changes.
- Add Facebook Conversions data to Asana task descriptions for context.
- Trigger Asana project updates when Facebook Conversions goals are met.
- Send summary reports of Facebook Conversions to Asana as recurring tasks.
Can I filter specific Facebook Conversions events to trigger actions in Asana?
Yes, Latenode allows you to filter Facebook Conversions events based on custom criteria. Use these filters to trigger specific actions within Asana, creating highly targeted workflows.
Are there any limitations to the Facebook Conversions and Asana integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on the APIs of both platforms.
- Complex data transformations may require JavaScript knowledge.
- Rate limits of Facebook Conversions and Asana can impact performance.