How to connect Facebook Conversions and Basecamp
Create a New Scenario to Connect Facebook Conversions and Basecamp
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Basecamp will be your first step. To do this, click "Choose an app," find Facebook Conversions or Basecamp, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Basecamp Node
Next, click the plus (+) icon on the Facebook Conversions node, select Basecamp from the list of available apps, and choose the action you need from the list of nodes within Basecamp.

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Authenticate Basecamp
Now, click the Basecamp node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Basecamp settings. Authentication allows you to use Basecamp through Latenode.
Configure the Facebook Conversions and Basecamp Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Basecamp Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Facebook Conversions, Basecamp, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Basecamp integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Basecamp (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and Basecamp
Facebook Conversions + Basecamp + Google Sheets: When a new event is recorded in Facebook Conversions, a corresponding card is added to Basecamp to track related tasks. The event data is then logged in a Google Sheet for reporting purposes.
Basecamp + Facebook Conversions + Slack: When a new project is created in Basecamp, the successful conversions are sent to a Slack channel to celebrate marketing wins.
Facebook Conversions and Basecamp integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Basecamp
Integrate Basecamp with Latenode to automate project updates and task management. Automatically create Basecamp to-dos from new leads or form submissions. Use Latenode's visual editor to sync tasks across platforms, notify teams, and ensure project milestones trigger downstream processes — all without manual updates.
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See how Latenode works
FAQ Facebook Conversions and Basecamp
How can I connect my Facebook Conversions account to Basecamp using Latenode?
To connect your Facebook Conversions account to Basecamp on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and Basecamp accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I post Facebook Conversions leads to Basecamp automatically?
Yes, automatically post Facebook Conversions leads to Basecamp using Latenode! Our visual editor and advanced logic let you build custom workflows, ensuring efficient lead management with zero code.
What types of tasks can I perform by integrating Facebook Conversions with Basecamp?
Integrating Facebook Conversions with Basecamp allows you to perform various tasks, including:
- Create Basecamp projects from qualified Facebook Conversions leads automatically.
- Send Facebook Conversions data to Basecamp for detailed reporting.
- Update Basecamp tasks when a Facebook Conversions event occurs.
- Notify Basecamp teams of high-value conversions tracked in Facebook Conversions.
- Add new Facebook Conversions leads as Basecamp to-dos for sales follow-up.
How secure is connecting Facebook Conversions and Basecamp to Latenode?
Latenode employs robust security measures, including encryption and secure authentication, to protect your Facebook Conversions and Basecamp data during integration and workflow execution.
Are there any limitations to the Facebook Conversions and Basecamp integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript code.
- Real-time updates depend on Facebook Conversions and Basecamp API availability.
- High-volume data processing may require optimized workflow design.