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Automatically trigger Facebook Conversions based on Delighted survey scores to retarget happy customers or win back detractors. Latenode’s visual editor and affordable pricing make fine-tuning marketing campaigns easy. Scale without breaking the bank.
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Facebook Conversions
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Create a New Scenario to Connect Facebook Conversions and Delighted
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Delighted will be your first step. To do this, click "Choose an app," find Facebook Conversions or Delighted, and select the appropriate trigger to start the scenario.
Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.
Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Delighted Node
Next, click the plus (+) icon on the Facebook Conversions node, select Delighted from the list of available apps, and choose the action you need from the list of nodes within Delighted.
Facebook Conversions
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Delighted
Authenticate Delighted
Now, click the Delighted node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Delighted settings. Authentication allows you to use Delighted through Latenode.
Configure the Facebook Conversions and Delighted Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Delighted Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Delighted
Trigger on Webhook
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Facebook Conversions
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Conversions, Delighted, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Delighted integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Delighted (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Delighted + Google Sheets + Facebook Conversions: When a new response is received in Delighted, the survey data is added to a Google Sheet. Based on the survey data in Google Sheets, a Facebook Conversion event is triggered to update ad campaigns.
Delighted + Slack + Facebook Conversions: When a new, positive response is received in Delighted, a message is sent to a dedicated Slack channel. Simultaneously, a Facebook conversion event is sent, potentially optimizing ad campaigns based on positive customer feedback.
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Delighted
Automate feedback loops with Delighted in Latenode. Send surveys post-interaction and instantly act on results. Route scores to your team's Slack, update records in your CRM, or trigger follow-ups based on sentiment. Build adaptable workflows with no-code tools, custom logic, and AI — all without per-step costs.
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How can I connect my Facebook Conversions account to Delighted using Latenode?
To connect your Facebook Conversions account to Delighted on Latenode, follow these steps:
Can I trigger surveys after successful Facebook Conversions events?
Yes, trigger Delighted surveys post-conversion using Latenode's visual builder. This lets you capture feedback and optimize ad campaigns based on direct customer experiences.
What types of tasks can I perform by integrating Facebook Conversions with Delighted?
Integrating Facebook Conversions with Delighted allows you to perform various tasks, including:
Can I use JavaScript to transform Facebook Conversions data before sending to Delighted?
Yes, Latenode lets you use JavaScript to format or enrich Facebook Conversions data before sending it to Delighted for custom survey logic.
Are there any limitations to the Facebook Conversions and Delighted integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: