How to connect Facebook Conversions and Eventbrite
Create a New Scenario to Connect Facebook Conversions and Eventbrite
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Eventbrite will be your first step. To do this, click "Choose an app," find Facebook Conversions or Eventbrite, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Eventbrite Node
Next, click the plus (+) icon on the Facebook Conversions node, select Eventbrite from the list of available apps, and choose the action you need from the list of nodes within Eventbrite.

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Eventbrite

Authenticate Eventbrite
Now, click the Eventbrite node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Eventbrite settings. Authentication allows you to use Eventbrite through Latenode.
Configure the Facebook Conversions and Eventbrite Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Eventbrite Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Eventbrite
Trigger on Webhook
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Facebook Conversions
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Facebook Conversions, Eventbrite, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Eventbrite integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Eventbrite (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and Eventbrite
Eventbrite + Facebook Conversions + Google Sheets: When a new attendee registers for an event in Eventbrite, send an event to Facebook Conversions to track ad performance and add the attendee information to a Google Sheet for analysis.
Eventbrite + Facebook Ads Campaign Management + Google Sheets: When a new attendee registers for an event in Eventbrite, add this information to Google Sheets. Based on the updated attendance data in Google Sheets, update a Facebook Ads Campaign to optimize ad spend.
Facebook Conversions and Eventbrite integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Eventbrite
Automate Eventbrite event management inside Latenode. Sync event details, attendee data, and registration status with your CRM, marketing tools, or databases. Trigger automated follow-ups or create custom reports. Latenode’s visual editor and flexible logic tools let you tailor flows precisely to your needs, without code or per-step pricing limits.
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See how Latenode works
FAQ Facebook Conversions and Eventbrite
How can I connect my Facebook Conversions account to Eventbrite using Latenode?
To connect your Facebook Conversions account to Eventbrite on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and Eventbrite accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically track Eventbrite ticket sales in Facebook Conversions?
Yes, you can! Latenode allows real-time sales tracking, triggering Facebook Conversions events. Benefit from enhanced ad targeting and ROI analysis with zero code required.
What types of tasks can I perform by integrating Facebook Conversions with Eventbrite?
Integrating Facebook Conversions with Eventbrite allows you to perform various tasks, including:
- Automatically sending conversion events upon new Eventbrite ticket sales.
- Creating custom audiences in Facebook Conversions based on event attendance.
- Tracking the ROI of Facebook ads based on Eventbrite event registrations.
- Triggering personalized Facebook ad campaigns for specific event categories.
- Sending targeted offers to Eventbrite attendees via Facebook Messenger ads.
Can I use JavaScript to transform Eventbrite data before sending it to Facebook Conversions?
Yes! Latenode allows you to use JavaScript code blocks to format and filter Eventbrite data before it reaches Facebook Conversions for ultimate flexibility.
Are there any limitations to the Facebook Conversions and Eventbrite integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data transfer depends on the API rate limits of both platforms.
- Complex data transformations may require JavaScript coding knowledge.
- Historical Eventbrite data prior to integration setup is not automatically synced.