How to connect Facebook Conversions and Ontraport
Create a New Scenario to Connect Facebook Conversions and Ontraport
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Ontraport will be your first step. To do this, click "Choose an app," find Facebook Conversions or Ontraport, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Ontraport Node
Next, click the plus (+) icon on the Facebook Conversions node, select Ontraport from the list of available apps, and choose the action you need from the list of nodes within Ontraport.

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Ontraport

Authenticate Ontraport
Now, click the Ontraport node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Ontraport settings. Authentication allows you to use Ontraport through Latenode.
Configure the Facebook Conversions and Ontraport Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Ontraport Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Ontraport
Trigger on Webhook
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Facebook Conversions
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Facebook Conversions, Ontraport, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and Ontraport integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Ontraport (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and Ontraport
Facebook Conversions + Ontraport + Shopify: When a purchase is tracked in Facebook Conversions, this automation updates the customer's data in Ontraport and creates an order in Shopify.
Ontraport + Facebook Conversions + Klaviyo: When a new contact is added to Ontraport, this automation adds them to a Facebook Conversions custom audience and adds them to a specified Klaviyo email list.
Facebook Conversions and Ontraport integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Ontraport
Use Ontraport with Latenode to automate marketing and sales tasks. Sync contacts, trigger campaigns, and update customer data based on actions in other apps. Build complex workflows visually, adding custom logic with JavaScript or AI for personalized experiences. Scale marketing automation affordably, paying only for execution time.
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See how Latenode works
FAQ Facebook Conversions and Ontraport
How can I connect my Facebook Conversions account to Ontraport using Latenode?
To connect your Facebook Conversions account to Ontraport on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and Ontraport accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Ontraport contacts from Facebook leads?
Yes, easily! Latenode allows real-time contact sync via no-code. Enrich your Ontraport CRM with qualified Facebook leads and automate follow-ups for increased conversions.
What types of tasks can I perform by integrating Facebook Conversions with Ontraport?
Integrating Facebook Conversions with Ontraport allows you to perform various tasks, including:
- Sync Facebook lead data with Ontraport contacts in real time.
- Automatically create new Ontraport contacts from Facebook leads.
- Trigger Ontraport sequences based on Facebook conversion events.
- Update contact properties in Ontraport with Facebook data.
- Segment audiences in Ontraport based on Facebook ad engagement.
Can I use custom JavaScript to transform Facebook Conversions data?
Yes! Latenode supports JavaScript code blocks, enabling advanced data transformation before it reaches Ontraport, ensuring data accuracy.
Are there any limitations to the Facebook Conversions and Ontraport integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration requires manual setup using API calls.
- Complex data mappings might require JavaScript for advanced transformations.
- Rate limits of Facebook Conversions and Ontraport APIs apply.