How to connect Facebook Conversions and RD Station
Create a New Scenario to Connect Facebook Conversions and RD Station
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or RD Station will be your first step. To do this, click "Choose an app," find Facebook Conversions or RD Station, and select the appropriate trigger to start the scenario.

Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.

Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the RD Station Node
Next, click the plus (+) icon on the Facebook Conversions node, select RD Station from the list of available apps, and choose the action you need from the list of nodes within RD Station.

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RD Station

Authenticate RD Station
Now, click the RD Station node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your RD Station settings. Authentication allows you to use RD Station through Latenode.
Configure the Facebook Conversions and RD Station Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and RD Station Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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RD Station
Trigger on Webhook
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Facebook Conversions
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Webhook response

Save and Activate the Scenario
After configuring Facebook Conversions, RD Station, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Conversions and RD Station integration works as expected. Depending on your setup, data should flow between Facebook Conversions and RD Station (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Conversions and RD Station
Facebook Conversions + RD Station + Google Sheets: When a new event is sent to Facebook Conversions, this automation updates contact information in RD Station and logs the event details in a Google Sheet for performance tracking.
RD Station + Facebook Conversions + Slack: When a lead converts in RD Station, a custom conversion event is sent to Facebook Conversions, and the marketing team receives a notification in Slack.
Facebook Conversions and RD Station integration alternatives
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About RD Station
Use RD Station in Latenode to automate marketing tasks. Update leads, trigger personalized emails, and track campaign performance, all inside automated workflows. Integrate RD Station data with other apps, enrich with AI, and build custom logic without code. Scale your marketing automation affordably and visually.
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See how Latenode works
FAQ Facebook Conversions and RD Station
How can I connect my Facebook Conversions account to RD Station using Latenode?
To connect your Facebook Conversions account to RD Station on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Conversions and click on "Connect".
- Authenticate your Facebook Conversions and RD Station accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I sync Facebook Conversions leads to RD Station?
Yes, you can! Latenode’s visual editor makes it easy to automate the transfer of lead data, ensuring your RD Station is always up-to-date and ready for targeted marketing campaigns.
What types of tasks can I perform by integrating Facebook Conversions with RD Station?
Integrating Facebook Conversions with RD Station allows you to perform various tasks, including:
- Automatically adding new Facebook leads as RD Station contacts.
- Updating RD Station contact information based on Facebook Conversion data.
- Triggering email sequences in RD Station from Facebook lead events.
- Segmenting RD Station contacts using Facebook Conversion custom audiences.
- Creating or updating deals in RD Station based on Facebook conversion events.
What Facebook Conversions events are supported by Latenode?
Latenode supports various Facebook Conversions events including purchases, leads, custom events, and page views, offering flexible automation options.
Are there any limitations to the Facebook Conversions and RD Station integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data transfer depends on the API limits of both platforms.
- Complex data transformations may require JavaScript knowledge.
- Historical data migration might need manual setup outside Latenode.