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Sync Facebook Conversions with Twilio to send SMS updates on lead activity, enabling real-time engagement. Latenode's visual editor and JavaScript nodes let you customize triggers and messages, while affordable execution-based pricing saves costs as you scale.
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Create a New Scenario to Connect Facebook Conversions and Twilio
In the workspace, click the βCreate New Scenarioβ button.
Add the First Step
Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Conversions, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Conversions or Twilio will be your first step. To do this, click "Choose an app," find Facebook Conversions or Twilio, and select the appropriate trigger to start the scenario.
Add the Facebook Conversions Node
Select the Facebook Conversions node from the app selection panel on the right.
Facebook Conversions
Configure the Facebook Conversions
Click on the Facebook Conversions node to configure it. You can modify the Facebook Conversions URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Twilio Node
Next, click the plus (+) icon on the Facebook Conversions node, select Twilio from the list of available apps, and choose the action you need from the list of nodes within Twilio.
Facebook Conversions
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Twilio
Authenticate Twilio
Now, click the Twilio node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Twilio settings. Authentication allows you to use Twilio through Latenode.
Configure the Facebook Conversions and Twilio Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Conversions and Twilio Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Twilio
Trigger on Webhook
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Facebook Conversions
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β
Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Conversions, Twilio, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking βRun onceβ and triggering an event to check if the Facebook Conversions and Twilio integration works as expected. Depending on your setup, data should flow between Facebook Conversions and Twilio (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Facebook Conversions + Shopify + Twilio: When a Facebook Conversions event is received, find the corresponding customer in Shopify. If the customer has an abandoned cart, send them an SMS reminder via Twilio to complete their purchase.
Twilio + Facebook Conversions + ClickUp: When a negative SMS message is received via Twilio (e.g., feedback related to a Facebook ad campaign), create a new task in ClickUp to escalate the support issue. Send event via Facebook Conversions to track support escalations triggered by SMS feedback.
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data β all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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About Twilio
Use Twilio in Latenode to automate SMS notifications or build call workflows. Send appointment reminders, track delivery status, or verify users via code. Combine Twilio with other apps in Latenode's visual editor, adding logic and AI to scale your communication automation without complex coding.
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How can I connect my Facebook Conversions account to Twilio using Latenode?
To connect your Facebook Conversions account to Twilio on Latenode, follow these steps:
Can I send SMS alerts for high-value Facebook conversions?
Yes, you can! Latenode allows real-time SMS alerts via Twilio for specific Facebook Conversions events. React instantly to high-value leads, improving response time and sales outcomes, with no-code or custom logic.
What types of tasks can I perform by integrating Facebook Conversions with Twilio?
Integrating Facebook Conversions with Twilio allows you to perform various tasks, including:
Can I filter Facebook Conversions events before sending texts?
Yes, with Latenode's visual editor, you can apply filters to Facebook Conversions data based on custom parameters before triggering Twilio SMS messages.
Are there any limitations to the Facebook Conversions and Twilio integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: