How to connect Facebook Lead Ads and Tavily
Create a New Scenario to Connect Facebook Lead Ads and Tavily
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Lead Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Lead Ads or Tavily will be your first step. To do this, click "Choose an app," find Facebook Lead Ads or Tavily, and select the appropriate trigger to start the scenario.

Add the Facebook Lead Ads Node
Select the Facebook Lead Ads node from the app selection panel on the right.

Facebook Lead Ads
Configure the Facebook Lead Ads
Click on the Facebook Lead Ads node to configure it. You can modify the Facebook Lead Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Tavily Node
Next, click the plus (+) icon on the Facebook Lead Ads node, select Tavily from the list of available apps, and choose the action you need from the list of nodes within Tavily.

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Tavily
Authenticate Tavily
Now, click the Tavily node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Tavily settings. Authentication allows you to use Tavily through Latenode.
Configure the Facebook Lead Ads and Tavily Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Lead Ads and Tavily Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Tavily
Trigger on Webhook
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Facebook Lead Ads
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Facebook Lead Ads, Tavily, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Lead Ads and Tavily integration works as expected. Depending on your setup, data should flow between Facebook Lead Ads and Tavily (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Lead Ads and Tavily
Facebook Lead Ads + Tavily + Slack: When a new lead is submitted via Facebook Lead Ads, Tavily searches the web for information about the lead's company. A summary of the search results is then sent to a designated Slack channel to inform the sales team.
Facebook Lead Ads + Tavily + Google Sheets: When a new lead is submitted via Facebook Lead Ads, Tavily searches for information about the lead's company. The information extracted from the search results is then used to update the lead's information in a Google Sheet.
Facebook Lead Ads and Tavily integration alternatives
About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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About Tavily
Use Tavily in Latenode to automate research workflows. Retrieve and analyze data from various sources for competitive intelligence or market research. Integrate Tavily’s search API into Latenode for automated content aggregation and report generation. Connect to AI models or databases, scaling your data processing without complex coding.
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See how Latenode works
FAQ Facebook Lead Ads and Tavily
How can I connect my Facebook Lead Ads account to Tavily using Latenode?
To connect your Facebook Lead Ads account to Tavily on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Lead Ads and click on "Connect".
- Authenticate your Facebook Lead Ads and Tavily accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I enrich lead data with web research using AI?
Yes, you can! Latenode's AI blocks let you use Tavily to automatically research leads from Facebook Lead Ads, adding valuable context to your sales process for better qualification.
What types of tasks can I perform by integrating Facebook Lead Ads with Tavily?
Integrating Facebook Lead Ads with Tavily allows you to perform various tasks, including:
- Automatically researching leads as they come in from Facebook.
- Qualifying leads based on their online presence and activities.
- Adding research summaries to a CRM or other lead management system.
- Triggering personalized email sequences based on Tavily findings.
- Creating detailed reports on lead quality and campaign effectiveness.
How do I handle large volumes of leads from Facebook Lead Ads?
Latenode scales to handle thousands of leads. Use our queueing and batch processing to manage the flow efficiently and reliably without losing data.
Are there any limitations to the Facebook Lead Ads and Tavily integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Tavily's search API has usage limits that may affect high-volume workflows.
- Facebook Lead Ads data structure can sometimes require custom parsing.
- Initial setup requires familiarity with both Facebook and Tavily APIs.