How to connect Facebook Messenger and Cloze
Create a New Scenario to Connect Facebook Messenger and Cloze
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Messenger, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Messenger or Cloze will be your first step. To do this, click "Choose an app," find Facebook Messenger or Cloze, and select the appropriate trigger to start the scenario.

Add the Facebook Messenger Node
Select the Facebook Messenger node from the app selection panel on the right.


Facebook Messenger

Configure the Facebook Messenger
Click on the Facebook Messenger node to configure it. You can modify the Facebook Messenger URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Cloze Node
Next, click the plus (+) icon on the Facebook Messenger node, select Cloze from the list of available apps, and choose the action you need from the list of nodes within Cloze.


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Cloze

Authenticate Cloze
Now, click the Cloze node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Cloze settings. Authentication allows you to use Cloze through Latenode.
Configure the Facebook Messenger and Cloze Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Facebook Messenger and Cloze Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Cloze
Trigger on Webhook
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Facebook Messenger
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Webhook response

Save and Activate the Scenario
After configuring Facebook Messenger, Cloze, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Messenger and Cloze integration works as expected. Depending on your setup, data should flow between Facebook Messenger and Cloze (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Facebook Messenger and Cloze
Facebook Messenger + Cloze + Google Sheets: When a new message is received in Facebook Messenger, a new person or communication record is created/updated in Cloze. The details of this interaction are then logged in a Google Sheets spreadsheet for tracking campaign performance.
Cloze + Facebook Messenger + Slack: When a contact in Cloze sends a message via Facebook Messenger, a notification is sent to a designated Slack channel to inform the sales team about the interaction.
Facebook Messenger and Cloze integration alternatives

About Facebook Messenger
Connect Facebook Messenger to Latenode to automate customer support or send personalized updates. Build flows to handle inbound messages, trigger actions in other apps, and route conversations intelligently. Use Latenode's visual editor and scripting tools to scale communication workflows with custom logic, without step-based pricing.
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About Cloze
Use Cloze in Latenode to automate your CRM and sales processes. Automatically update records, trigger follow-ups, and generate reports based on real-time data. Integrate Cloze with other apps like email, calendars, and databases using Latenode's visual editor. Customize flows with JavaScript or AI for advanced lead qualification and faster deal closing.
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See how Latenode works
FAQ Facebook Messenger and Cloze
How can I connect my Facebook Messenger account to Cloze using Latenode?
To connect your Facebook Messenger account to Cloze on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Facebook Messenger and click on "Connect".
- Authenticate your Facebook Messenger and Cloze accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create new Cloze contacts from Messenger leads?
Yes, you can! Latenode’s visual editor and powerful logic let you automatically create Cloze contacts from new Facebook Messenger leads, ensuring no lead is missed and streamlining your sales process.
What types of tasks can I perform by integrating Facebook Messenger with Cloze?
Integrating Facebook Messenger with Cloze allows you to perform various tasks, including:
- Create new Cloze contacts from Facebook Messenger leads.
- Log Messenger conversations in Cloze as notes.
- Update Cloze contact details based on Messenger interactions.
- Trigger Cloze workflows from new Messenger messages.
- Send automated Cloze emails based on Messenger keywords.
How secure is Facebook Messenger data within Latenode workflows?
Latenode uses advanced encryption and security protocols to protect your Facebook Messenger and Cloze data during workflow execution and storage, ensuring confidentiality.
Are there any limitations to the Facebook Messenger and Cloze integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical Messenger data prior to integration setup cannot be automatically synced.
- Complex formatting in Messenger messages may not transfer perfectly to Cloze notes.
- Rate limits imposed by Facebook Messenger API may affect high-volume workflows.