Facebook Pages and WhatsApp Business Cloud Integration

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Automatically respond to Facebook Pages inquiries via WhatsApp Business Cloud. Latenode's visual editor makes it easy to map complex customer journeys, while affordable execution-based pricing saves you money as you scale.

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Facebook Pages

WhatsApp Business Cloud

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Facebook Pages and WhatsApp Business Cloud

Create a New Scenario to Connect Facebook Pages and WhatsApp Business Cloud

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Facebook Pages, triggered by another scenario, or executed manually (for testing purposes). In most cases, Facebook Pages or WhatsApp Business Cloud will be your first step. To do this, click "Choose an app," find Facebook Pages or WhatsApp Business Cloud, and select the appropriate trigger to start the scenario.

Add the Facebook Pages Node

Select the Facebook Pages node from the app selection panel on the right.

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Facebook Pages

Configure the Facebook Pages

Click on the Facebook Pages node to configure it. You can modify the Facebook Pages URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Facebook Pages

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Run node once

Add the WhatsApp Business Cloud Node

Next, click the plus (+) icon on the Facebook Pages node, select WhatsApp Business Cloud from the list of available apps, and choose the action you need from the list of nodes within WhatsApp Business Cloud.

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Facebook Pages

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WhatsApp Business Cloud

Authenticate WhatsApp Business Cloud

Now, click the WhatsApp Business Cloud node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WhatsApp Business Cloud settings. Authentication allows you to use WhatsApp Business Cloud through Latenode.

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Facebook Pages

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WhatsApp Business Cloud

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Configure the Facebook Pages and WhatsApp Business Cloud Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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WhatsApp Business Cloud Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Facebook Pages and WhatsApp Business Cloud Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Facebook Pages, WhatsApp Business Cloud, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Facebook Pages and WhatsApp Business Cloud integration works as expected. Depending on your setup, data should flow between Facebook Pages and WhatsApp Business Cloud (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Facebook Pages and WhatsApp Business Cloud

Facebook Pages + WhatsApp Business Cloud + Google Sheets: When a new post is added to a Facebook Page, automatically send a welcome message to users who comment on the post via WhatsApp Business Cloud. Log the user's contact information and the post details in a Google Sheet.

WhatsApp Business Cloud + Facebook Pages + AI Agent: When a user sends a message to WhatsApp Business Cloud after seeing a Facebook ad, use an AI Agent to analyze the inquiry and formulate a personalized response. The AI Agent refines based on a summary of the linked Facebook post using available content data.

Facebook Pages and WhatsApp Business Cloud integration alternatives

About Facebook Pages

Automate Facebook Page management within Latenode workflows. Automatically post content, track engagement, and respond to comments using no-code tools. Integrate with other apps to build social media automation pipelines. Unlike standalone tools, Latenode lets you customize flows with JavaScript and scale easily, paying only for execution time.

About WhatsApp Business Cloud

Use WhatsApp Business Cloud in Latenode for automated messaging workflows. Send personalized updates, order confirmations, or support replies. Integrate it with your CRM, e-commerce platform, or database. Automate routing and customize messages with Latenode's visual editor and JavaScript support for flexible, scalable communication.

See how Latenode works

FAQ Facebook Pages and WhatsApp Business Cloud

How can I connect my Facebook Pages account to WhatsApp Business Cloud using Latenode?

To connect your Facebook Pages account to WhatsApp Business Cloud on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Facebook Pages and click on "Connect".
  • Authenticate your Facebook Pages and WhatsApp Business Cloud accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I forward new Facebook Page leads to WhatsApp?

Yes, you can! With Latenode, automatically forward leads collected on Facebook Pages directly to WhatsApp Business Cloud. Respond instantly and nurture leads faster with personalized messages and automated follow-ups.

What types of tasks can I perform by integrating Facebook Pages with WhatsApp Business Cloud?

Integrating Facebook Pages with WhatsApp Business Cloud allows you to perform various tasks, including:

  • Send WhatsApp messages for new Facebook Page leads.
  • Create personalized welcome messages via WhatsApp.
  • Share Facebook Page updates to WhatsApp contacts.
  • Automate customer support responses on WhatsApp.
  • Track campaign performance across both platforms.

What Facebook Pages events trigger Latenode workflows?

Latenode can trigger workflows from new posts, comments, leads, and other Facebook Pages events, enabling real-time automations and instant engagement with your audience.

Are there any limitations to the Facebook Pages and WhatsApp Business Cloud integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • WhatsApp Business Cloud message limits apply.
  • Facebook Pages API changes may affect workflows.
  • Complex workflows may require JavaScript knowledge.

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