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Automatically create custom audiences in Facebook Ads Campaign Management from new leads in Follow Up Boss and retarget with personalized ads. Latenode’s visual editor makes it easy, plus you only pay for what you use, unlike other platforms.
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Follow Up Boss
Facebook Ads Campaign Management
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Create a New Scenario to Connect Follow Up Boss and Facebook Ads Campaign Management
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Follow Up Boss, triggered by another scenario, or executed manually (for testing purposes). In most cases, Follow Up Boss or Facebook Ads Campaign Management will be your first step. To do this, click "Choose an app," find Follow Up Boss or Facebook Ads Campaign Management, and select the appropriate trigger to start the scenario.
Add the Follow Up Boss Node
Select the Follow Up Boss node from the app selection panel on the right.
Follow Up Boss
Configure the Follow Up Boss
Click on the Follow Up Boss node to configure it. You can modify the Follow Up Boss URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Ads Campaign Management Node
Next, click the plus (+) icon on the Follow Up Boss node, select Facebook Ads Campaign Management from the list of available apps, and choose the action you need from the list of nodes within Facebook Ads Campaign Management.
Follow Up Boss
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Facebook Ads Campaign Management
Authenticate Facebook Ads Campaign Management
Now, click the Facebook Ads Campaign Management node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Ads Campaign Management settings. Authentication allows you to use Facebook Ads Campaign Management through Latenode.
Configure the Follow Up Boss and Facebook Ads Campaign Management Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Follow Up Boss
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Facebook Ads Campaign Management
Set Up the Follow Up Boss and Facebook Ads Campaign Management Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Facebook Ads Campaign Management
Trigger on Webhook
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Follow Up Boss
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Follow Up Boss, Facebook Ads Campaign Management, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Follow Up Boss and Facebook Ads Campaign Management integration works as expected. Depending on your setup, data should flow between Follow Up Boss and Facebook Ads Campaign Management (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Facebook Ads Campaign Management + Google Sheets: When a new ad is created in Facebook Ads, this automation adds a row to a Google Sheet to track ad spend and related data for ROI analysis.
Follow Up Boss + Slack: When a person's stage is updated in Follow Up Boss, the automation sends a message to a designated Slack channel alerting the sales team about the status change of that lead.
About Follow Up Boss
Sync Follow Up Boss with Latenode to automate lead management. Trigger custom actions based on lead stages or properties. Update FUB contacts from other apps, create tasks, or send automated follow-ups. Latenode adds flexible logic, data transformations, and multi-app workflows for smarter real estate automation.
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About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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Connect Follow Up Boss and Facebook Ads Campaign Management in minutes with Latenode.
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How can I connect my Follow Up Boss account to Facebook Ads Campaign Management using Latenode?
To connect your Follow Up Boss account to Facebook Ads Campaign Management on Latenode, follow these steps:
Can I sync leads from Facebook Ads to Follow Up Boss?
Yes, you can! Latenode allows seamless lead syncing, ensuring no leads are missed. Benefit from advanced filtering and custom data mapping for optimal lead management.
What types of tasks can I perform by integrating Follow Up Boss with Facebook Ads Campaign Management?
Integrating Follow Up Boss with Facebook Ads Campaign Management allows you to perform various tasks, including:
How does Latenode handle Follow Up Boss API rate limits?
Latenode's robust architecture intelligently manages API calls, preventing rate limit issues with built-in queueing and error handling.
Are there any limitations to the Follow Up Boss and Facebook Ads Campaign Management integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: