Latenode

Follow Up Boss and HighLevel integration

Automate Follow Up Boss + HighLevel workflows

Connect Follow-up Boss and HighLevel to automate lead management and sales workflows. Sync contacts, trigger follow-ups, and streamline client communication across platforms with no-code automation—reducing manual tasks and accelerating your sales process.

Free plan availableNo credit cardDeploy in 5 min

Technical overview

What this integration can actually do

This is not a rigid connector between Follow Up Boss and HighLevel. Use native nodes where they already exist, then cover edge cases with webhook, polling, HTTP Request, or JavaScript in the same scenario.

16 triggers and 39 actions across Follow Up Boss and HighLevel

Gets data from

Deal Stage Updated and New Appointment, plus 14 more triggers

Can do

Add Collaborators and Add Tags To A Person, plus 37 more actions

Works via

Native nodes, Webhooks, Polling, HTTP Request, JavaScript

Customizable with

field mapping, filters, branching, retries, dedupe logic, and custom API or JavaScript steps.

Capabilities

Triggers & Actions

Every event and operation available when connecting Follow Up Boss and HighLevel — from both apps.

Production readiness

Production workflow controls

Use these controls when a workflow needs to stay stable after launch, not just pass a happy-path test.

01

Retry failed API calls

Automatically retry temporary failures before a run is marked as failed.

02

Handle 429 / rate-limit responses

Pause, back off, and continue the workflow safely when an upstream API throttles requests.

03

Add fallback branches for missing fields

Route incomplete payloads into a safe branch instead of letting the main scenario break.

04

Prevent duplicates with lookup-before-create logic

Check whether a record already exists before creating a new one in the destination system.

05

Use JavaScript to normalize dates, phone numbers, tags, and statuses

Clean and standardize values before mapping them into downstream fields.

06

Store execution logs for debugging

Keep a trace of what happened in every run so production issues are easier to inspect.

07

Route failed runs to email or a database

Notify the team or save failures for follow-up when a run cannot complete successfully.

08

Manually rerun failed executions

Replay a failed run after the issue is fixed without rebuilding the scenario from scratch.

Example payload

See what the workflow receives and returns

Show one real event and one real result so technical users can understand the payload shape before they connect accounts or customize the scenario.

Source event
JSON
{
"event": "client_added",
"client": {
"id": "client_123",
"email": "[email protected]",
"firstName": "Alex",
"lastName": "Smith",
"status": "active",
"tags": ["online-coaching"]
}
}
Scenario result
JSON
{
"target": "wix_contact",
"operation": "upsert",
"dedupeBy": "email",
"status": "created"
}

Setup

Connect both apps in 3 steps

No developer needed. From credentials to live workflow in under 10 minutes.

01

Connect Follow Up Boss

Authenticate Follow Up Boss in Latenode's Credentials panel. You'll need access to your Follow Up Boss account and permissions to create connections.

02

Connect HighLevel

Add HighLevel credentials (OAuth or API key, depending on the app). Latenode stores credentials securely and never saves your passwords.

03

Build and go live

Pick a trigger and an action, test with real data, then toggle your workflow to Live — done.

Build your Follow Up Boss + HighLevel automation

Choose a trigger and an action to build your workflow.

When this happens in Follow Up Boss...

...do this in HighLevel

Or

Describe your automation — press Build to open it in the editor.

FAQ

Common questions

Can't find what you need? Contact support →

Yes! Latenode provides a native integration between Follow Up Boss and HighLevel. You can connect them in minutes using our visual workflow builder — no coding required.

Use cases

Explore each app

Start from either hub, then mix triggers and actions with the rest of your stack.

About Follow Up Boss

Follow Up Boss is a powerful customer relationship management (CRM) tool designed for real estate professionals to streamline lead management and enhance team collaboration. It centralizes contact information, automates follow-up tasks, and provides robust reporting to help users track performance and optimize their sales processes. With features like customizable workflows, email synchronization, and integration options with various platforms, Follow Up Boss empowers agents to nurture leads effectively and close more deals.

Learn more

About HighLevel

HighLevel is an all-in-one marketing platform designed to empower agencies and small businesses by providing tools for CRM, email marketing, automation, landing pages, and scheduling. Streamline your client management with a user-friendly interface that integrates messaging and follow-ups, enabling you to nurture leads effectively. Optimize your marketing efforts with customizable templates and analytics to drive results and increase efficiency in your campaigns. HighLevel simplifies the complex aspects of marketing, making it easier for businesses to grow and succeed.

Learn more

Start automating Follow Up Boss + HighLevel today

Join 14,000+ teams who use Latenode to build powerful, reliable automations — without writing a line of code.

Free plan · No credit card · 5-minute setup