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Automatically enrich incoming leads from Gmail using Enrich Layer to qualify prospects faster. Latenode’s visual editor and affordable pricing empower you to build sophisticated lead scoring workflows without code.
Connect Gmail and Enrich Layer in minutes with Latenode.
Create Gmail to Enrich Layer workflow
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Create a New Scenario to Connect Gmail and Enrich Layer
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Gmail, triggered by another scenario, or executed manually (for testing purposes). In most cases, Gmail or Enrich Layer will be your first step. To do this, click "Choose an app," find Gmail or Enrich Layer, and select the appropriate trigger to start the scenario.
Add the Gmail Node
Select the Gmail node from the app selection panel on the right.
Gmail
Add the Enrich Layer Node
Next, click the plus (+) icon on the Gmail node, select Enrich Layer from the list of available apps, and choose the action you need from the list of nodes within Enrich Layer.
Gmail
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Enrich Layer
Authenticate Enrich Layer
Now, click the Enrich Layer node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Enrich Layer settings. Authentication allows you to use Enrich Layer through Latenode.
Configure the Gmail and Enrich Layer Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Gmail and Enrich Layer Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Enrich Layer
Trigger on Webhook
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Gmail
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Gmail, Enrich Layer, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Gmail and Enrich Layer integration works as expected. Depending on your setup, data should flow between Gmail and Enrich Layer (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Gmail + Enrich Layer + Slack: When a new email arrives in Gmail, the sender's details are extracted and enriched with company information using Enrich Layer. A notification with the enriched data is then sent to a specified Slack channel.
Enrich Layer + Gmail + HubSpot: When a company is enriched via Enrich Layer, a personalized email is sent to a contact at that company via Gmail. The email activity is then logged in HubSpot.
About Gmail
Automate email tasks within Latenode. Send, receive, and manage Gmail messages as part of larger workflows. Automatically extract data from emails to update databases or trigger actions in other apps. Integrate Gmail with AI tools for content analysis or with CRMs to automate lead nurturing. Latenode's visual editor makes it easy to build scalable email automation without coding.
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About Enrich Layer
Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.
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How can I connect my Gmail account to Enrich Layer using Latenode?
To connect your Gmail account to Enrich Layer on Latenode, follow these steps:
Can I enrich email sender data automatically?
Yes, you can automatically enrich email sender data. Latenode's visual editor makes this simple and you gain valuable insights, directly improving your data-driven decisions from enriched sender profiles.
What types of tasks can I perform by integrating Gmail with Enrich Layer?
Integrating Gmail with Enrich Layer allows you to perform various tasks, including:
Can I use JavaScript code with Gmail data in Latenode?
Yes! Latenode allows custom JavaScript code for advanced Gmail workflows, enabling complex data manipulation and custom logic beyond no-code options.
Are there any limitations to the Gmail and Enrich Layer integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: