How to connect Google Ads and Beamer
Create a New Scenario to Connect Google Ads and Beamer
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Beamer will be your first step. To do this, click "Choose an app," find Google Ads or Beamer, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Beamer Node
Next, click the plus (+) icon on the Google Ads node, select Beamer from the list of available apps, and choose the action you need from the list of nodes within Beamer.

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Beamer

Authenticate Beamer
Now, click the Beamer node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Beamer settings. Authentication allows you to use Beamer through Latenode.
Configure the Google Ads and Beamer Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Beamer Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Beamer
Trigger on Webhook
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Google Ads
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Ads, Beamer, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Beamer integration works as expected. Depending on your setup, data should flow between Google Ads and Beamer (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Beamer
Google Ads + Beamer + Slack: When a new campaign is created in Google Ads, a post is automatically created in Beamer to announce the new campaign to users, and a message is sent to a designated Slack channel notifying the marketing team.
Beamer + Google Ads + HubSpot: When a new post is created in Beamer for feature announcements, Google Ads automatically adds contacts to a customer list for targeted advertising and HubSpot updates customer profiles to reflect engagement with the new feature.
Google Ads and Beamer integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Beamer
Use Beamer in Latenode to automate product update notifications based on user behavior. Trigger targeted announcements directly within your workflows. Combine Beamer with Latenode's data transformation and scheduling tools for more precise and automated communication. Scale your outreach without complex coding.
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See how Latenode works
FAQ Google Ads and Beamer
How can I connect my Google Ads account to Beamer using Latenode?
To connect your Google Ads account to Beamer on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Beamer accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger Beamer announcements from Google Ads conversions?
Yes, you can! Latenode lets you trigger Beamer announcements when Google Ads conversions occur. Alert users about new offers automatically, enhancing engagement.
What types of tasks can I perform by integrating Google Ads with Beamer?
Integrating Google Ads with Beamer allows you to perform various tasks, including:
- Automatically announce new Google Ads campaigns via Beamer.
- Notify users of special promotions based on ad clicks.
- Post conversion success stories in Beamer from Google Ads data.
- Update Beamer with new product features advertised on Google Ads.
- Share targeted discounts in Beamer based on Google Ads audiences.
Can I filter Google Ads data before sending it to Beamer?
Yes! Latenode allows you to filter Google Ads data using advanced logic or JavaScript blocks before pushing relevant info to Beamer audiences.
Are there any limitations to the Google Ads and Beamer integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Data transfer is subject to the API limits of both Google Ads and Beamer.
- Complex data transformations might require custom JavaScript coding.
- Real-time updates depend on the polling frequency configured in Latenode.