Google Ads and Bexio Integration

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Automatically update Bexio with lead data from Google Ads, ensuring accurate sales attribution. Latenode's visual editor makes complex data mapping easier and more affordable with execution-based pricing.

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Google Ads

Bexio

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Ads and Bexio

Create a New Scenario to Connect Google Ads and Bexio

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Bexio will be your first step. To do this, click "Choose an app," find Google Ads or Bexio, and select the appropriate trigger to start the scenario.

Add the Google Ads Node

Select the Google Ads node from the app selection panel on the right.

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Google Ads

Configure the Google Ads

Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Google Ads

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Connect Google Ads

Sign In

Run node once

Add the Bexio Node

Next, click the plus (+) icon on the Google Ads node, select Bexio from the list of available apps, and choose the action you need from the list of nodes within Bexio.

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Google Ads

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Bexio

Authenticate Bexio

Now, click the Bexio node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Bexio settings. Authentication allows you to use Bexio through Latenode.

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Google Ads

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Bexio

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Sign In

Run node once

Configure the Google Ads and Bexio Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Bexio Oauth 2.0

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Select an action *

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Map

The action ID

Run node once

Set Up the Google Ads and Bexio Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Ads, Bexio, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Bexio integration works as expected. Depending on your setup, data should flow between Google Ads and Bexio (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Ads and Bexio

Google Ads + Slack + Bexio: When a Google Ads campaign's cost reaches a predefined threshold, a notification is sent to a designated Slack channel. This prompts a review of the campaign's budget in Bexio.

Bexio + Google Ads + Google Sheets: When a new invoice is created in Bexio, the automation sends the invoice data as an offline conversion event to Google Ads. The performance of these conversions is then tracked by adding a new row to a Google Sheet.

Google Ads and Bexio integration alternatives

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

About Bexio

Sync Bexio contacts, invoices, or products with other apps via Latenode. Automate accounting tasks: trigger invoice creation from new orders or update customer data across your stack. Latenode's visual editor simplifies building complex workflows, and its JavaScript node adds flexibility beyond Bexio's defaults.

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FAQ Google Ads and Bexio

How can I connect my Google Ads account to Bexio using Latenode?

To connect your Google Ads account to Bexio on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Ads and click on "Connect".
  • Authenticate your Google Ads and Bexio accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automate lead creation in Bexio from Google Ads leads?

Yes, you can! Latenode allows seamless data transfer, automatically creating new Bexio leads from Google Ads. Leverage AI to enrich leads and ensure accuracy.

What types of tasks can I perform by integrating Google Ads with Bexio?

Integrating Google Ads with Bexio allows you to perform various tasks, including:

  • Create Bexio contacts from new Google Ads leads automatically.
  • Update Bexio contact information based on Google Ads data.
  • Track ad spend against customer acquisition cost in Bexio.
  • Generate custom reports combining ad performance with sales data.
  • Send personalized email sequences via Bexio based on ad interactions.

How do I handle errors when transferring data from Google Ads?

Latenode's advanced error handling allows you to set up alerts and automated retry logic for seamless data transfers, preventing data loss.

Are there any limitations to the Google Ads and Bexio integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data migration might require custom scripting.
  • Complex data transformations may need JavaScript code blocks.
  • API rate limits of Google Ads and Bexio apply.

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