How to connect Google Ads and Bitbucket
Create a New Scenario to Connect Google Ads and Bitbucket
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Bitbucket will be your first step. To do this, click "Choose an app," find Google Ads or Bitbucket, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Bitbucket Node
Next, click the plus (+) icon on the Google Ads node, select Bitbucket from the list of available apps, and choose the action you need from the list of nodes within Bitbucket.

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Authenticate Bitbucket
Now, click the Bitbucket node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Bitbucket settings. Authentication allows you to use Bitbucket through Latenode.
Configure the Google Ads and Bitbucket Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Bitbucket Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Google Ads, Bitbucket, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Bitbucket integration works as expected. Depending on your setup, data should flow between Google Ads and Bitbucket (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Bitbucket
Bitbucket + Google Ads + Slack: When a new commit is made to a Bitbucket repository, the flow checks Google Ads campaigns. If there's a performance drop after the commit, a message is sent to a designated Slack channel.
Bitbucket + Google Ads + Jira: When a new commit happens in Bitbucket, the flow checks Google Ads campaigns. If campaigns fail after the commit, a Jira ticket is automatically created.
Google Ads and Bitbucket integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Bitbucket
Automate code deployments and issue tracking by connecting Bitbucket to Latenode. Trigger workflows on commit events, automatically update project management tools, and send notifications. Latenode provides a visual editor, affordable scaling, and custom JS nodes for complex branching and data transformation. Streamline your DevOps pipeline with flexible automation.
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See how Latenode works
FAQ Google Ads and Bitbucket
How can I connect my Google Ads account to Bitbucket using Latenode?
To connect your Google Ads account to Bitbucket on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Bitbucket accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track ad performance based on code commits?
Yes! Latenode allows you to trigger Google Ads adjustments based on Bitbucket commits, enhancing campaign precision. Use no-code blocks, JavaScript, or AI for advanced logic.
What types of tasks can I perform by integrating Google Ads with Bitbucket?
Integrating Google Ads with Bitbucket allows you to perform various tasks, including:
- Pause campaigns when critical code errors are committed.
- Scale ad spend upon successful feature deployment.
- Create reports on ad performance correlating with code changes.
- Notify team channels about ad changes linked to new releases.
- Automatically update ad copy based on Bitbucket repository content.
How does Latenode improve my Google Ads automation?
Latenode provides a visual, low-code platform for complex Google Ads automation, integrating AI, JavaScript, and scaling options for advanced workflows.
Are there any limitations to the Google Ads and Bitbucket integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on API rate limits.
- Complex workflows may require some JavaScript coding.
- Historical data migration from other platforms isn't automated.