How to connect Google Ads and Brilliant Directories
Create a New Scenario to Connect Google Ads and Brilliant Directories
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Brilliant Directories will be your first step. To do this, click "Choose an app," find Google Ads or Brilliant Directories, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Brilliant Directories Node
Next, click the plus (+) icon on the Google Ads node, select Brilliant Directories from the list of available apps, and choose the action you need from the list of nodes within Brilliant Directories.

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Brilliant Directories
Authenticate Brilliant Directories
Now, click the Brilliant Directories node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Brilliant Directories settings. Authentication allows you to use Brilliant Directories through Latenode.
Configure the Google Ads and Brilliant Directories Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Brilliant Directories Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Brilliant Directories
Trigger on Webhook
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Google Ads
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Google Ads, Brilliant Directories, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Brilliant Directories integration works as expected. Depending on your setup, data should flow between Google Ads and Brilliant Directories (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Brilliant Directories
Google Ads + Brilliant Directories + Slack: When a new user signs up on Brilliant Directories (likely driven by a Google Ads campaign), a notification is sent to a designated Slack channel to alert the team of the new member.
Brilliant Directories + Mailchimp + Google Ads: Automatically add new users from Brilliant Directories to a Mailchimp list when they sign up. This list can then be used for targeted ad campaigns via Google Ads.
Google Ads and Brilliant Directories integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Brilliant Directories
Orchestrate Brilliant Directories data within Latenode to automate member management and content workflows. Sync directory listings with CRMs, trigger email sequences based on membership changes, or automate content moderation. Extend directory features with Latenode's AI tools and custom JavaScript actions.
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FAQ Google Ads and Brilliant Directories
How can I connect my Google Ads account to Brilliant Directories using Latenode?
To connect your Google Ads account to Brilliant Directories on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Brilliant Directories accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update member info from Google Ads leads?
Yes, you can! Latenode's visual editor simplifies syncing lead data to member profiles, saving hours. Benefit from instant updates and improved member engagement.
What types of tasks can I perform by integrating Google Ads with Brilliant Directories?
Integrating Google Ads with Brilliant Directories allows you to perform various tasks, including:
- Automatically create new Brilliant Directories members from Google Ads leads.
- Update member profiles in Brilliant Directories based on Google Ads conversions.
- Track ad spend in Google Ads based on membership upgrades.
- Send personalized welcome emails via Brilliant Directories to new Google Ads leads.
- Pause Google Ads campaigns when Brilliant Directories reaches maximum member capacity.
How do I track Google Ads conversions within my Brilliant Directories site?
Use Latenode to send conversion data from Brilliant Directories to Google Ads automatically. Get precise, real-time insights into your ad ROI.
Are there any limitations to the Google Ads and Brilliant Directories integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex custom fields in Brilliant Directories may require custom JavaScript mapping.
- The integration is limited by the API capabilities of both Google Ads and Brilliant Directories.
- High-volume data transfers may be subject to rate limits imposed by Google Ads.