Google Ads and Clio Integration

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Automatically create new Clio clients from Google Ads leads and track ad spend against case profitability using Latenode’s visual editor. Scale client acquisition easily and affordably with custom JavaScript logic and direct API integrations.

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Google Ads

Clio

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Ads and Clio

Create a New Scenario to Connect Google Ads and Clio

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Clio will be your first step. To do this, click "Choose an app," find Google Ads or Clio, and select the appropriate trigger to start the scenario.

Add the Google Ads Node

Select the Google Ads node from the app selection panel on the right.

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Google Ads

Configure the Google Ads

Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Google Ads

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Run node once

Add the Clio Node

Next, click the plus (+) icon on the Google Ads node, select Clio from the list of available apps, and choose the action you need from the list of nodes within Clio.

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Authenticate Clio

Now, click the Clio node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Clio settings. Authentication allows you to use Clio through Latenode.

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Configure the Google Ads and Clio Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Clio Oauth 2.0

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Run node once

Set Up the Google Ads and Clio Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Ads, Clio, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Clio integration works as expected. Depending on your setup, data should flow between Google Ads and Clio (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Ads and Clio

Google Ads + Clio + Google Sheets: This automation tracks Google Ads spend and associates it with specific client matters in Clio. When a new Google Ads report is generated, the relevant client matters are identified in Clio, and the ad spend is logged against those matters in a Google Sheet.

Clio + Google Ads + Slack: This automation creates a Google Ads campaign when a new client matter is added in Clio. The marketing team receives a Slack notification about the new campaign.

Google Ads and Clio integration alternatives

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

About Clio

Automate legal workflows with Clio in Latenode. Sync client data, trigger document generation, and manage tasks based on case updates, avoiding manual data entry. Integrate Clio with other apps like email and payment gateways for streamlined legal process automation. Latenode’s visual editor makes building these flows simple.

See how Latenode works

FAQ Google Ads and Clio

How can I connect my Google Ads account to Clio using Latenode?

To connect your Google Ads account to Clio on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Ads and click on "Connect".
  • Authenticate your Google Ads and Clio accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically create Clio leads from Google Ads?

Yes, you can! Latenode’s visual editor makes it easy to trigger lead creation in Clio when new leads are generated in Google Ads, saving your team valuable time.

What types of tasks can I perform by integrating Google Ads with Clio?

Integrating Google Ads with Clio allows you to perform various tasks, including:

  • Create Clio leads from new Google Ads leads.
  • Update lead information in Clio based on Google Ads campaign performance.
  • Send custom email notifications when new leads are created in Clio.
  • Track Google Ads campaign ROI by linking advertising spend to Clio revenue.
  • Generate reports combining Google Ads and Clio data for better insights.

Can I use JavaScript to transform data between Google Ads and Clio?

Yes! Latenode lets you use JavaScript code blocks for advanced data transformations between Google Ads and Clio for ultimate flexibility.

Are there any limitations to the Google Ads and Clio integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data transfer might require custom scripting.
  • Complex data transformations could require JavaScript knowledge.
  • Rate limits of Google Ads and Clio APIs apply.

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