How to connect Google Ads and Fauna
Create a New Scenario to Connect Google Ads and Fauna
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Fauna will be your first step. To do this, click "Choose an app," find Google Ads or Fauna, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Fauna Node
Next, click the plus (+) icon on the Google Ads node, select Fauna from the list of available apps, and choose the action you need from the list of nodes within Fauna.

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Fauna

Authenticate Fauna
Now, click the Fauna node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Fauna settings. Authentication allows you to use Fauna through Latenode.
Configure the Google Ads and Fauna Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Fauna Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Fauna
Trigger on Webhook
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Google Ads
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Ads, Fauna, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Fauna integration works as expected. Depending on your setup, data should flow between Google Ads and Fauna (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Fauna
Google Ads + Fauna + Slack: When a Google Ads campaign reaches a defined conversion threshold, the conversion data is updated in Fauna. A notification is then sent to a designated Slack channel to inform the sales team.
Google Ads + Fauna + Airtable: This workflow identifies underperforming keywords in Google Ads by querying data stored in Fauna. These keywords are then added to a suppression list in Google Ads, and the changes are logged in Airtable for tracking and analysis.
Google Ads and Fauna integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Fauna
Use Fauna in Latenode to build scalable, globally distributed data workflows. Automate user authentication or financial data handling with Fauna's ACID compliance. Integrate it into visual flows for real-time updates and simplified data consistency across all your connected apps.
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FAQ Google Ads and Fauna
How can I connect my Google Ads account to Fauna using Latenode?
To connect your Google Ads account to Fauna on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Fauna accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I update Fauna with Google Ads lead data?
Yes, you can! Latenode's visual editor makes it easy to update Fauna with Google Ads lead data, improving lead management and allowing for advanced segmentation with no code.
What types of tasks can I perform by integrating Google Ads with Fauna?
Integrating Google Ads with Fauna allows you to perform various tasks, including:
- Automatically backing up Google Ads campaign performance data to Fauna.
- Creating personalized customer segments in Fauna based on Google Ads interactions.
- Triggering personalized ads based on data stored and managed in Fauna.
- Tracking ad spend and ROI by cross-referencing data between Google Ads and Fauna.
- Automating data synchronization between Google Ads campaigns and Fauna databases.
Can I use JavaScript to transform data between Google Ads and Fauna?
Yes! Latenode allows you to use JavaScript code blocks to transform data for advanced integration scenarios between Google Ads and Fauna.
Are there any limitations to the Google Ads and Fauna integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Google Ads and Fauna APIs may affect high-volume data transfers.
- Complex data transformations may require advanced JavaScript knowledge.
- Initial setup requires understanding of both Google Ads and Fauna data structures.