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Refine ad targeting by feeding Google AI insights about customer behavior directly into Facebook Conversions. Latenode’s visual editor makes it easy, while affordable execution-based pricing helps you scale your marketing automations.
Connect Google AI and Facebook Conversions in minutes with Latenode.
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Create a New Scenario to Connect Google AI and Facebook Conversions
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google AI, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google AI or Facebook Conversions will be your first step. To do this, click "Choose an app," find Google AI or Facebook Conversions, and select the appropriate trigger to start the scenario.
Add the Google AI Node
Select the Google AI node from the app selection panel on the right.
Google AI
Configure the Google AI
Click on the Google AI node to configure it. You can modify the Google AI URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Conversions Node
Next, click the plus (+) icon on the Google AI node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.
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Facebook Conversions
Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Google AI and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google AI and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Facebook Conversions
Trigger on Webhook
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Google AI
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Google AI, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google AI and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Google AI and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Shopify + Google AI + Facebook Conversions: When a new paid order is placed in Shopify, use Google AI's Gemini to generate targeted ad copy based on the product purchased. Then, send this ad copy to Facebook Conversions to create a new targeted ad campaign.
Facebook Conversions + Google AI + Google Sheets: Track Facebook ad conversions. Then, use Google AI's Gemini to analyze user behavior based on conversion data and extract insights. Finally, log these insights into a Google Sheet for reporting and analysis.
About Google AI
Use Google AI in Latenode to add smarts to your workflows. Process text, translate languages, or analyze images automatically. Unlike direct API calls, Latenode lets you combine AI with other apps, add logic, and scale without code. Automate content moderation, sentiment analysis, and more.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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How can I connect my Google AI account to Facebook Conversions using Latenode?
To connect your Google AI account to Facebook Conversions on Latenode, follow these steps:
Can I analyze ad creative performance using AI insights to optimize Facebook campaigns?
Yes, you can! Latenode's visual editor makes it easy to analyze Google AI insights and automatically adjust Facebook ad spend, ensuring campaigns run efficiently and maximize ROI.
What types of tasks can I perform by integrating Google AI with Facebook Conversions?
Integrating Google AI with Facebook Conversions allows you to perform various tasks, including:
Can I use custom JavaScript code to process Google AI data?
Yes! Latenode allows you to incorporate custom JavaScript code for advanced data processing, manipulation, and enhanced integration flexibility with Google AI.
Are there any limitations to the Google AI and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: