How to connect Google Analytics and Creatomate
Create a New Scenario to Connect Google Analytics and Creatomate
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Analytics, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Analytics or Creatomate will be your first step. To do this, click "Choose an app," find Google Analytics or Creatomate, and select the appropriate trigger to start the scenario.

Add the Google Analytics Node
Select the Google Analytics node from the app selection panel on the right.

Google Analytics
Configure the Google Analytics
Click on the Google Analytics node to configure it. You can modify the Google Analytics URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Creatomate Node
Next, click the plus (+) icon on the Google Analytics node, select Creatomate from the list of available apps, and choose the action you need from the list of nodes within Creatomate.

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Creatomate
Authenticate Creatomate
Now, click the Creatomate node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Creatomate settings. Authentication allows you to use Creatomate through Latenode.
Configure the Google Analytics and Creatomate Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Analytics and Creatomate Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Creatomate
Trigger on Webhook
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Google Analytics
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Webhook response
Save and Activate the Scenario
After configuring Google Analytics, Creatomate, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Analytics and Creatomate integration works as expected. Depending on your setup, data should flow between Google Analytics and Creatomate (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Analytics and Creatomate
Google Analytics + Creatomate + Slack: Google Analytics runs a weekly report to gather website performance data. Creatomate uses this data to render a video report. Finally, Slack sends the video report to a specified channel.
Google Analytics + Creatomate + Airtable: Google Analytics runs a report to identify top-performing content. Creatomate then generates a video based on this content. Airtable stores the video link and associated content data for tracking and analysis.
Google Analytics and Creatomate integration alternatives
About Google Analytics
Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.
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About Creatomate
Automate video creation with Creatomate in Latenode. Generate personalized videos from data: product demos, social media content, or reports. Connect Creatomate to any data source and automate complex workflows with Latenode's visual editor, JavaScript support, and flexible API. Scale video production without manual effort.
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FAQ Google Analytics and Creatomate
How can I connect my Google Analytics account to Creatomate using Latenode?
To connect your Google Analytics account to Creatomate on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Analytics and click on "Connect".
- Authenticate your Google Analytics and Creatomate accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I personalize Creatomate videos based on Google Analytics data?
Yes, you can! Latenode allows dynamic video creation based on user behavior tracked in Google Analytics. Deliver tailored content improving engagement and conversion with no code.
What types of tasks can I perform by integrating Google Analytics with Creatomate?
Integrating Google Analytics with Creatomate allows you to perform various tasks, including:
- Automatically generate videos for top-performing content in Google Analytics.
- Create personalized video ads based on user segments from Google Analytics.
- Trigger video creation when a user reaches a specific goal in Google Analytics.
- Update video content dynamically based on A/B test results from Google Analytics.
- Generate reports with embedded Creatomate videos using Google Analytics data.
How secure is my Google Analytics data within Latenode workflows?
Latenode uses secure authentication and encryption methods to protect your Google Analytics data. You control data access and permissions within your workflows.
Are there any limitations to the Google Analytics and Creatomate integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data updates are subject to Google Analytics API limitations.
- Complex video templates in Creatomate may require more workflow execution time.
- The number of API calls is subject to Google Analytics and Creatomate usage limits.