How to connect Google Cloud BigQuery and Facebook Lead Ads
Create a New Scenario to Connect Google Cloud BigQuery and Facebook Lead Ads
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Cloud BigQuery, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Cloud BigQuery or Facebook Lead Ads will be your first step. To do this, click "Choose an app," find Google Cloud BigQuery or Facebook Lead Ads, and select the appropriate trigger to start the scenario.

Add the Google Cloud BigQuery Node
Select the Google Cloud BigQuery node from the app selection panel on the right.

Google Cloud BigQuery
Configure the Google Cloud BigQuery
Click on the Google Cloud BigQuery node to configure it. You can modify the Google Cloud BigQuery URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Lead Ads Node
Next, click the plus (+) icon on the Google Cloud BigQuery node, select Facebook Lead Ads from the list of available apps, and choose the action you need from the list of nodes within Facebook Lead Ads.

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Authenticate Facebook Lead Ads
Now, click the Facebook Lead Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Lead Ads settings. Authentication allows you to use Facebook Lead Ads through Latenode.
Configure the Google Cloud BigQuery and Facebook Lead Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Cloud BigQuery and Facebook Lead Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Facebook Lead Ads
Trigger on Webhook
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Save and Activate the Scenario
After configuring Google Cloud BigQuery, Facebook Lead Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Cloud BigQuery and Facebook Lead Ads integration works as expected. Depending on your setup, data should flow between Google Cloud BigQuery and Facebook Lead Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Cloud BigQuery and Facebook Lead Ads
Facebook Lead Ads + Google Sheets: When a new lead is submitted via Facebook Lead Ads, the lead details are added as a new row in a Google Sheet for analysis and tracking.
Facebook Lead Ads + Slack: When a new lead comes in through Facebook Lead Ads, a notification is sent to a Slack channel to alert the sales team.
Google Cloud BigQuery and Facebook Lead Ads integration alternatives
About Google Cloud BigQuery
Use Google Cloud BigQuery in Latenode to automate data warehousing tasks. Query, analyze, and transform huge datasets as part of your workflows. Schedule data imports, trigger reports, or feed insights into other apps. Automate complex analysis without code and scale your insights with Latenode’s flexible, pay-as-you-go platform.
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About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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See how Latenode works
FAQ Google Cloud BigQuery and Facebook Lead Ads
How can I connect my Google Cloud BigQuery account to Facebook Lead Ads using Latenode?
To connect your Google Cloud BigQuery account to Facebook Lead Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Cloud BigQuery and click on "Connect".
- Authenticate your Google Cloud BigQuery and Facebook Lead Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I analyze lead ad data in BigQuery?
Yes, you can! Latenode automates data transfer, letting you analyze Facebook Lead Ads data in Google Cloud BigQuery. Get deeper insights with advanced queries and custom reports, effortlessly.
What types of tasks can I perform by integrating Google Cloud BigQuery with Facebook Lead Ads?
Integrating Google Cloud BigQuery with Facebook Lead Ads allows you to perform various tasks, including:
- Automatically exporting new Facebook leads to Google Cloud BigQuery for analysis.
- Enriching lead data in Google Cloud BigQuery with additional marketing information.
- Creating custom reports based on combined lead and advertising data.
- Triggering personalized follow-up actions based on lead data analysis.
- Segmenting leads in Google Cloud BigQuery to improve ad targeting in Facebook.
How secure is my Google Cloud BigQuery data in Latenode workflows?
Latenode uses secure authentication and encryption to protect your Google Cloud BigQuery data at every step of the automation process, ensuring compliance and confidentiality.
Are there any limitations to the Google Cloud BigQuery and Facebook Lead Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial data import may take time depending on the data volume.
- Facebook's API rate limits can affect data transfer speeds.
- Complex data transformations may require JavaScript code.