How to connect Google contacts and Sendgrid
Create a New Scenario to Connect Google contacts and Sendgrid
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google contacts, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google contacts or Sendgrid will be your first step. To do this, click "Choose an app," find Google contacts or Sendgrid, and select the appropriate trigger to start the scenario.

Add the Google contacts Node
Select the Google contacts node from the app selection panel on the right.


Google contacts

Configure the Google contacts
Click on the Google contacts node to configure it. You can modify the Google contacts URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Sendgrid Node
Next, click the plus (+) icon on the Google contacts node, select Sendgrid from the list of available apps, and choose the action you need from the list of nodes within Sendgrid.


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Sendgrid


Authenticate Sendgrid
Now, click the Sendgrid node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Sendgrid settings. Authentication allows you to use Sendgrid through Latenode.
Configure the Google contacts and Sendgrid Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google contacts and Sendgrid Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Sendgrid
Trigger on Webhook
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Google contacts
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Webhook response


Save and Activate the Scenario
After configuring Google contacts, Sendgrid, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google contacts and Sendgrid integration works as expected. Depending on your setup, data should flow between Google contacts and Sendgrid (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google contacts and Sendgrid
Google Contacts + Sendgrid + Google Sheets: When a new contact is added to Google Contacts, a welcome email is sent via Sendgrid, and the contact's details are logged in a Google Sheet.
Sendgrid + Google Contacts + Slack: When a new email is sent using Sendgrid, check if the recipient is in Google Contacts. If not, send a notification to a Slack channel.
Google contacts and Sendgrid integration alternatives

About Google contacts
Sync Google Contacts with Latenode to automate contact management. Update records, trigger follow-ups, or enrich profiles based on events in other apps. Avoid manual data entry; use Latenode’s visual builder to create flows that sync contacts across your marketing and sales tools, adding custom logic without coding.
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About Sendgrid
Use Sendgrid in Latenode to automate email sending within larger workflows. Trigger emails based on events in other apps, personalize content with data transformations, and track results. Latenode simplifies complex email automations without code and scales affordably, letting you focus on strategy, not limits.
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FAQ Google contacts and Sendgrid
How can I connect my Google contacts account to Sendgrid using Latenode?
To connect your Google contacts account to Sendgrid on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google contacts and click on "Connect".
- Authenticate your Google contacts and Sendgrid accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically send personalized emails to new Google contacts?
Yes, you can! Latenode's visual editor simplifies this. Trigger emails in Sendgrid when new contacts are added in Google contacts, boosting engagement with tailored messaging.
What types of tasks can I perform by integrating Google contacts with Sendgrid?
Integrating Google contacts with Sendgrid allows you to perform various tasks, including:
- Add new Google contacts to a Sendgrid marketing list automatically.
- Send a welcome email via Sendgrid when a new contact is created.
- Update contact properties in Sendgrid based on changes in Google contacts.
- Segment Google contacts in Sendgrid based on Google contact groups.
- Trigger SMS messages via Sendgrid for urgent Google contacts updates.
How can I segment Google contacts data within Latenode?
Leverage Latenode's data manipulation blocks and JavaScript steps to filter and segment your Google contacts data before using it in Sendgrid workflows.
Are there any limitations to the Google contacts and Sendgrid integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Google contacts and Sendgrid APIs may affect high-volume workflows.
- Custom field synchronization requires careful mapping and testing for accurate data transfer.
- Complex conditional logic may necessitate JavaScript steps for advanced filtering.