Google Meet and Google Ads Integration

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Automatically create Google Ads campaigns from Google Meet call data. Latenode's visual editor makes building complex lead-gen flows simple and affordable, letting you use JavaScript for custom data enrichment.

Swap Apps

Google Meet

Google Ads

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Meet and Google Ads

Create a New Scenario to Connect Google Meet and Google Ads

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Meet, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Meet or Google Ads will be your first step. To do this, click "Choose an app," find Google Meet or Google Ads, and select the appropriate trigger to start the scenario.

Add the Google Meet Node

Select the Google Meet node from the app selection panel on the right.

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Google Meet

Configure the Google Meet

Click on the Google Meet node to configure it. You can modify the Google Meet URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Google Meet

Sign In

Run node once

Add the Google Ads Node

Next, click the plus (+) icon on the Google Meet node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

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Google Meet

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Google Ads

Authenticate Google Ads

Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.

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Google Ads

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Connect Google Ads

Sign In

Run node once

Configure the Google Meet and Google Ads Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Google Ads Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Google Meet and Google Ads Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Meet, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Meet and Google Ads integration works as expected. Depending on your setup, data should flow between Google Meet and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Meet and Google Ads

Google Meet + Google Sheets + Google Ads: When a Google Meet ends, log the attendees in a Google Sheet. Then, use the Google Sheet data to create a customer list in Google Ads for targeted ad campaigns.

Google Ads + Calendly + Google Meet: When a Google Ads campaign reaches a certain performance threshold (currently not achievable with available actions, selecting campaign instead), automatically schedule a follow-up meeting via Calendly, and then schedule the meeting using Google Meet.

Google Meet and Google Ads integration alternatives

About Google Meet

Automate Google Meet within Latenode workflows. Schedule meetings based on triggers, automatically generate invites after form submissions, or record & transcribe calls, saving time and ensuring consistent follow-up. Connect Meet to CRMs or project tools for streamlined task management. Simplify repetitive scheduling and meeting-related tasks.

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

See how Latenode works

FAQ Google Meet and Google Ads

How can I connect my Google Meet account to Google Ads using Latenode?

To connect your Google Meet account to Google Ads on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Meet and click on "Connect".
  • Authenticate your Google Meet and Google Ads accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I track ad conversions after a Google Meet call?

Yes, you can! Latenode enables precise tracking by linking Google Meet attendance to Google Ads conversions, optimizing ad spend for qualified leads. Leverage our no-code editor today.

What types of tasks can I perform by integrating Google Meet with Google Ads?

Integrating Google Meet with Google Ads allows you to perform various tasks, including:

  • Automatically adding new Google Meet attendees to a Google Ads audience.
  • Triggering Google Ads campaign adjustments based on meeting engagement.
  • Sending personalized follow-up ads to Google Meet participants.
  • Creating Google Ads lead forms pre-filled with meeting registration info.
  • Pausing Google Ads during Google Meet presentations to avoid distractions.

Can I automatically generate ad copy based on Google Meet transcripts?

Yes! Using Latenode's AI integration, you can analyze transcripts and generate compelling, relevant ad copy to improve your campaign performance.

Are there any limitations to the Google Meet and Google Ads integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Real-time data transfer depends on the APIs' update frequency.
  • Extensive data processing may require a higher-tier Latenode plan.
  • Custom JavaScript code might be needed for complex data transformations.

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