How to connect GoToWebinar and Cloze
Create a New Scenario to Connect GoToWebinar and Cloze
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a GoToWebinar, triggered by another scenario, or executed manually (for testing purposes). In most cases, GoToWebinar or Cloze will be your first step. To do this, click "Choose an app," find GoToWebinar or Cloze, and select the appropriate trigger to start the scenario.

Add the GoToWebinar Node
Select the GoToWebinar node from the app selection panel on the right.

GoToWebinar
Configure the GoToWebinar
Click on the GoToWebinar node to configure it. You can modify the GoToWebinar URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Cloze Node
Next, click the plus (+) icon on the GoToWebinar node, select Cloze from the list of available apps, and choose the action you need from the list of nodes within Cloze.

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Authenticate Cloze
Now, click the Cloze node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Cloze settings. Authentication allows you to use Cloze through Latenode.
Configure the GoToWebinar and Cloze Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the GoToWebinar and Cloze Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Cloze
Trigger on Webhook
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GoToWebinar
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Webhook response
Save and Activate the Scenario
After configuring GoToWebinar, Cloze, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the GoToWebinar and Cloze integration works as expected. Depending on your setup, data should flow between GoToWebinar and Cloze (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect GoToWebinar and Cloze
GoToWebinar + Cloze + Slack: When a new webinar is created in GoToWebinar, create a corresponding project or update an existing person in Cloze. Then, notify the sales team about the new lead in Slack.
Cloze + GoToWebinar + Calendly: When a person is created or updated in Cloze, check if they attended a GoToWebinar (using the webinar details). If they attended, offer a Calendly link to schedule a follow-up meeting by creating a single-use scheduling link.
GoToWebinar and Cloze integration alternatives
About GoToWebinar
Use GoToWebinar with Latenode to automate webinar tasks. Register attendees, send follow-ups, and update your CRM automatically. Trigger workflows based on webinar events. Latenode’s visual editor simplifies setup. Add logic or connect to other apps without code, scaling easily and avoiding manual work.
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About Cloze
Use Cloze in Latenode to automate your CRM and sales processes. Automatically update records, trigger follow-ups, and generate reports based on real-time data. Integrate Cloze with other apps like email, calendars, and databases using Latenode's visual editor. Customize flows with JavaScript or AI for advanced lead qualification and faster deal closing.
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See how Latenode works
FAQ GoToWebinar and Cloze
How can I connect my GoToWebinar account to Cloze using Latenode?
To connect your GoToWebinar account to Cloze on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select GoToWebinar and click on "Connect".
- Authenticate your GoToWebinar and Cloze accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Cloze contacts with GoToWebinar attendance?
Yes, you can! Latenode lets you create automated workflows to update Cloze with GoToWebinar data. This ensures your CRM always reflects accurate engagement, saving time and improving insights.
What types of tasks can I perform by integrating GoToWebinar with Cloze?
Integrating GoToWebinar with Cloze allows you to perform various tasks, including:
- Create new Cloze contacts from GoToWebinar registrants automatically.
- Update existing Cloze contact details with GoToWebinar attendance data.
- Trigger Cloze follow-up sequences based on webinar participation status.
- Add GoToWebinar recordings to Cloze as activities linked to contacts.
- Send targeted Cloze emails to webinar attendees based on custom criteria.
How does Latenode handle large GoToWebinar datasets?
Latenode efficiently processes extensive GoToWebinar datasets using scalable infrastructure and optimized data handling, ensuring reliable automation.
Are there any limitations to the GoToWebinar and Cloze integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex custom field mappings may require JavaScript or AI-assisted configuration.
- Real-time data synchronization depends on the GoToWebinar API rate limits.
- Historical GoToWebinar data prior to integration setup is not automatically synced.