How to connect HubSpot and Facebook Pages
Create a New Scenario to Connect HubSpot and Facebook Pages
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HubSpot, triggered by another scenario, or executed manually (for testing purposes). In most cases, HubSpot or Facebook Pages will be your first step. To do this, click "Choose an app," find HubSpot or Facebook Pages, and select the appropriate trigger to start the scenario.

Add the HubSpot Node
Select the HubSpot node from the app selection panel on the right.

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Add the Facebook Pages Node
Next, click the plus (+) icon on the HubSpot node, select Facebook Pages from the list of available apps, and choose the action you need from the list of nodes within Facebook Pages.

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Authenticate Facebook Pages
Now, click the Facebook Pages node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Pages settings. Authentication allows you to use Facebook Pages through Latenode.
Configure the HubSpot and Facebook Pages Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HubSpot and Facebook Pages Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring HubSpot, Facebook Pages, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HubSpot and Facebook Pages integration works as expected. Depending on your setup, data should flow between HubSpot and Facebook Pages (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HubSpot and Facebook Pages
HubSpot + Facebook Pages + Slack: When a new form is submitted in HubSpot, a thank you message is automatically posted on a Facebook Page. The sales team is then notified on Slack.
Facebook Pages + HubSpot + Google Sheets: When a new post is added to a Facebook Page, create a contact in HubSpot and add a row to a Google Sheet for campaign tracking.
HubSpot and Facebook Pages integration alternatives
About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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About Facebook Pages
Automate Facebook Page management within Latenode workflows. Automatically post content, track engagement, and respond to comments using no-code tools. Integrate with other apps to build social media automation pipelines. Unlike standalone tools, Latenode lets you customize flows with JavaScript and scale easily, paying only for execution time.
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FAQ HubSpot and Facebook Pages
How can I connect my HubSpot account to Facebook Pages using Latenode?
To connect your HubSpot account to Facebook Pages on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HubSpot and click on "Connect".
- Authenticate your HubSpot and Facebook Pages accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create HubSpot contacts from Facebook Page leads?
Yes, you can! Latenode's flexible workflow builder lets you map Facebook leads to HubSpot contacts. This streamlines lead management, saving time with automated data synchronization.
What types of tasks can I perform by integrating HubSpot with Facebook Pages?
Integrating HubSpot with Facebook Pages allows you to perform various tasks, including:
- Create HubSpot contacts from new Facebook Page leads.
- Post HubSpot blog updates to your Facebook Page.
- Track Facebook Page engagement within HubSpot.
- Update HubSpot contact properties based on Facebook activity.
- Send personalized thank you messages via Facebook to new HubSpot contacts.
How scalable is the HubSpot integration with Facebook Pages?
Latenode is built for scale! Handle high volumes of data effortlessly. Our architecture ensures your HubSpot and Facebook Pages integrations perform reliably, no matter the load.
Are there any limitations to the HubSpot and Facebook Pages integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration from Facebook Pages to HubSpot may require custom scripting.
- Facebook Page API rate limits can affect the frequency of data synchronization.
- Complex data transformations might require JavaScript knowledge.