How to connect Instagram for Business and Firecrawl
Create a New Scenario to Connect Instagram for Business and Firecrawl
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Firecrawl will be your first step. To do this, click "Choose an app," find Instagram for Business or Firecrawl, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Firecrawl Node
Next, click the plus (+) icon on the Instagram for Business node, select Firecrawl from the list of available apps, and choose the action you need from the list of nodes within Firecrawl.

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Authenticate Firecrawl
Now, click the Firecrawl node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Firecrawl settings. Authentication allows you to use Firecrawl through Latenode.
Configure the Instagram for Business and Firecrawl Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Firecrawl Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Save and Activate the Scenario
After configuring Instagram for Business, Firecrawl, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Firecrawl integration works as expected. Depending on your setup, data should flow between Instagram for Business and Firecrawl (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Firecrawl
Firecrawl + Google Sheets + Instagram for Business: Firecrawl scrapes competitor Instagram profiles for new posts. The extracted data, such as post URLs and captions, are then added to a Google Sheet for detailed analysis, providing insights into competitor content strategy. The flow needs to be configured for each URL that will be scraped.
Firecrawl + Slack + Instagram for Business: Firecrawl scrapes specified competitor Instagram accounts. When new content or trends are detected through web scraping, a notification is sent to a designated Slack channel, alerting the marketing team to review and respond to emerging competitor strategies. The flow needs to be configured for each URL that will be scraped.
Instagram for Business and Firecrawl integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Firecrawl
Use Firecrawl in Latenode to extract structured data from websites at scale. Monitor product prices, track competitors, or collect research data automatically. Unlike standalone scrapers, Latenode lets you integrate scraped data into complex workflows with custom logic and direct API connections, all without code.
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See how Latenode works
FAQ Instagram for Business and Firecrawl
How can I connect my Instagram for Business account to Firecrawl using Latenode?
To connect your Instagram for Business account to Firecrawl on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Firecrawl accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track hashtag performance across platforms?
Yes, you can! Latenode's visual editor makes combining Instagram for Business data and Firecrawl analytics simple. Get a complete overview of your hashtag strategy in one automation.
What types of tasks can I perform by integrating Instagram for Business with Firecrawl?
Integrating Instagram for Business with Firecrawl allows you to perform various tasks, including:
- Automatically archive Instagram posts to a cloud storage.
- Monitor brand mentions across Instagram and the web.
- Schedule reports on follower engagement metrics.
- Identify trending content related to your niche.
- Receive real-time alerts for new competitor posts.
How do I handle large volumes of data from Instagram for Business?
Latenode handles large data volumes efficiently. Scale your Instagram for Business automations using our robust infrastructure and processing capabilities.
Are there any limitations to the Instagram for Business and Firecrawl integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Instagram for Business API may affect performance.
- Historical data retrieval from Firecrawl is subject to their data retention policies.
- Changes to either API could require adjustments to your workflows.