How to connect Instagram for Business and Ontraport
Create a New Scenario to Connect Instagram for Business and Ontraport
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Ontraport will be your first step. To do this, click "Choose an app," find Instagram for Business or Ontraport, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Ontraport Node
Next, click the plus (+) icon on the Instagram for Business node, select Ontraport from the list of available apps, and choose the action you need from the list of nodes within Ontraport.

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Ontraport

Authenticate Ontraport
Now, click the Ontraport node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Ontraport settings. Authentication allows you to use Ontraport through Latenode.
Configure the Instagram for Business and Ontraport Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Ontraport Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Ontraport
Trigger on Webhook
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Instagram for Business
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Instagram for Business, Ontraport, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Ontraport integration works as expected. Depending on your setup, data should flow between Instagram for Business and Ontraport (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Ontraport
Facebook Lead Ads + Ontraport: When a new lead is submitted through Facebook Lead Ads, the lead's information is automatically added or updated as a contact in Ontraport, allowing for immediate engagement through automated marketing campaigns.
Ontraport + Instagram for Business + ManyChat: When a contact is tagged in Ontraport, trigger a personalized message to be sent to the user through ManyChat, improving the engagement with the customer in a more personalized manner.
Instagram for Business and Ontraport integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Ontraport
Use Ontraport with Latenode to automate marketing and sales tasks. Sync contacts, trigger campaigns, and update customer data based on actions in other apps. Build complex workflows visually, adding custom logic with JavaScript or AI for personalized experiences. Scale marketing automation affordably, paying only for execution time.
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See how Latenode works
FAQ Instagram for Business and Ontraport
How can I connect my Instagram for Business account to Ontraport using Latenode?
To connect your Instagram for Business account to Ontraport on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Ontraport accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I add leads from Instagram ads to Ontraport automatically?
Yes, you can! Latenode's visual editor makes it easy to add leads captured via Instagram for Business ads directly to Ontraport, streamlining your marketing and sales process.
What types of tasks can I perform by integrating Instagram for Business with Ontraport?
Integrating Instagram for Business with Ontraport allows you to perform various tasks, including:
- Automatically adding new Instagram followers to Ontraport as contacts.
- Triggering Ontraport sequences when users engage with Instagram posts.
- Updating contact information in Ontraport based on Instagram profile data.
- Sending personalized messages via Ontraport based on Instagram activity.
- Tracking Instagram campaign performance within Ontraport reports.
What data from Instagram for Business can I access through Latenode?
You can access data like follower count, post engagement, and profile information, enabling dynamic marketing automation in Ontraport.
Are there any limitations to the Instagram for Business and Ontraport integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Instagram for Business API may affect high-volume workflows.
- Access to some Instagram for Business data points may require specific permissions.
- Custom field mapping in Ontraport may require manual configuration.