How to connect Instagram for Business and Process Street
Create a New Scenario to Connect Instagram for Business and Process Street
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Process Street will be your first step. To do this, click "Choose an app," find Instagram for Business or Process Street, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Process Street Node
Next, click the plus (+) icon on the Instagram for Business node, select Process Street from the list of available apps, and choose the action you need from the list of nodes within Process Street.

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Process Street

Authenticate Process Street
Now, click the Process Street node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Process Street settings. Authentication allows you to use Process Street through Latenode.
Configure the Instagram for Business and Process Street Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Process Street Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Process Street
Trigger on Webhook
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Instagram for Business
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Instagram for Business, Process Street, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Process Street integration works as expected. Depending on your setup, data should flow between Instagram for Business and Process Street (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Process Street
Instagram for Business + Process Street + Slack: When a new comment is posted on an Instagram media post, a task is created in Process Street to engage with the commenter. A notification is then sent to a Slack channel to alert the social media team.
Process Street + Google Sheets + Instagram for Business: When a Process Street workflow run is completed, key statistics are extracted and updated in a Google Sheet. Then, a photo post is created on Instagram with the updated statistics.
Instagram for Business and Process Street integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Process Street
Use Process Street in Latenode to run repeatable tasks like onboarding or reports as part of larger workflows. Automatically trigger actions in other apps (CRM, databases) when checklist items are completed, keeping processes moving. This avoids manual updates and ensures audit trails, all at Latenode's execution-based pricing.
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See how Latenode works
FAQ Instagram for Business and Process Street
How can I connect my Instagram for Business account to Process Street using Latenode?
To connect your Instagram for Business account to Process Street on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Process Street accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Process Street tasks from new Instagram leads?
Yes, you can! Latenode's visual editor and advanced logic let you trigger Process Street tasks from new Instagram for Business leads. Capture and convert leads faster.
What types of tasks can I perform by integrating Instagram for Business with Process Street?
Integrating Instagram for Business with Process Street allows you to perform various tasks, including:
- Create Process Street checklists for each new Instagram for Business follower.
- Update Process Street with Instagram for Business ad campaign performance metrics.
- Generate Process Street tasks for handling Instagram for Business customer inquiries.
- Log Instagram for Business post analytics in Process Street for reporting.
- Archive successful Instagram for Business campaign data within Process Street.
Can I use JavaScript to enhance my Instagram for Business automations?
Yes, Latenode allows you to use JavaScript code blocks for advanced data manipulation and custom logic in your workflows.
Are there any limitations to the Instagram for Business and Process Street integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Instagram for Business may affect the speed of data retrieval.
- Process Street's API limits the frequency of task creation and updates.
- Complex data transformations may require advanced JavaScript coding skills.