How to connect Instagram for Business and Typeform
Create a New Scenario to Connect Instagram for Business and Typeform
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Typeform will be your first step. To do this, click "Choose an app," find Instagram for Business or Typeform, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Typeform Node
Next, click the plus (+) icon on the Instagram for Business node, select Typeform from the list of available apps, and choose the action you need from the list of nodes within Typeform.

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Authenticate Typeform
Now, click the Typeform node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Typeform settings. Authentication allows you to use Typeform through Latenode.
Configure the Instagram for Business and Typeform Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Typeform Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Instagram for Business, Typeform, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Typeform integration works as expected. Depending on your setup, data should flow between Instagram for Business and Typeform (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Typeform
Typeform + Instagram for Business + Google Sheets: When a new submission is received in Typeform, the automation retrieves media insights for a specified Instagram post and adds both the survey response and the post insights to a new row in Google Sheets.
Typeform + Instagram for Business + Slack: When a customer submits a Typeform survey, the automation retrieves user insights from Instagram for Business and sends a notification to a designated Slack channel, including information derived from the survey and the associated Instagram user data.
Instagram for Business and Typeform integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Typeform
Capture leads and feedback with Typeform, then instantly pipe that data into Latenode for automated processing. Update databases, trigger email sequences, or send notifications. Use Latenode's visual builder to create custom workflows triggered by Typeform submissions. Extend with AI, JavaScript, and more.
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See how Latenode works
FAQ Instagram for Business and Typeform
How can I connect my Instagram for Business account to Typeform using Latenode?
To connect your Instagram for Business account to Typeform on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Typeform accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I qualify leads from Instagram ads with Typeform surveys?
Yes, you can! Latenode lets you instantly send ad lead data to Typeform, qualify leads, and automatically follow up. Use AI-powered logic to personalize each interaction based on survey answers.
What types of tasks can I perform by integrating Instagram for Business with Typeform?
Integrating Instagram for Business with Typeform allows you to perform various tasks, including:
- Automatically creating Typeform submissions from Instagram ad leads.
- Triggering personalized welcome messages after a form is submitted.
- Adding new Typeform respondents to Instagram Custom Audiences.
- Sending follow-up surveys based on Instagram ad engagement.
- Qualifying leads with a multi-step form, triggering sales outreach.
What Instagram for Business data can I access on Latenode?
Latenode grants access to insights about ads, posts, followers, and reach. Plus, you can utilize custom Javascript to extract data beyond the basic API.
Are there any limitations to the Instagram for Business and Typeform integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Instagram for Business may affect high-volume workflows.
- Advanced Typeform logic might require some JavaScript knowledge.
- Media files from Instagram cannot be directly transferred to Typeform.