How to connect Instantly and Drip
Create a New Scenario to Connect Instantly and Drip
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instantly, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instantly or Drip will be your first step. To do this, click "Choose an app," find Instantly or Drip, and select the appropriate trigger to start the scenario.

Add the Instantly Node
Select the Instantly node from the app selection panel on the right.

Instantly
Configure the Instantly
Click on the Instantly node to configure it. You can modify the Instantly URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Drip Node
Next, click the plus (+) icon on the Instantly node, select Drip from the list of available apps, and choose the action you need from the list of nodes within Drip.

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Authenticate Drip
Now, click the Drip node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Drip settings. Authentication allows you to use Drip through Latenode.
Configure the Instantly and Drip Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instantly and Drip Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Drip
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Instantly, Drip, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instantly and Drip integration works as expected. Depending on your setup, data should flow between Instantly and Drip (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instantly and Drip
Instantly + Drip + Slack: When a new lead is created in Instantly, they are added or updated as a subscriber in Drip. A notification is then sent to a Slack channel to alert the sales team.
Drip + Instantly + Google Sheets: When a subscriber in Drip subscribes to a campaign, the information about the lead is searched in Instantly, and the lead information and campaign details are added as a new row in Google Sheets.
Instantly and Drip integration alternatives
About Instantly
Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic — all without per-step pricing limits.
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About Drip
Use Drip in Latenode for automated marketing workflows. Sync customer data, trigger personalized email campaigns based on events, and analyze results. Scale your email marketing by connecting Drip to other apps in Latenode via visual flows. Benefit from advanced logic and data transformations to precisely target your audience.
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FAQ Instantly and Drip
How can I connect my Instantly account to Drip using Latenode?
To connect your Instantly account to Drip on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instantly and click on "Connect".
- Authenticate your Instantly and Drip accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically add Instantly leads to Drip campaigns?
Yes, you can! Latenode allows real-time synchronization. Automatically add leads from Instantly to Drip for targeted marketing, improving engagement and conversion rates without manual work.
What types of tasks can I perform by integrating Instantly with Drip?
Integrating Instantly with Drip allows you to perform various tasks, including:
- Automatically adding new Instantly leads to specific Drip campaigns.
- Updating subscriber information in Drip based on Instantly data.
- Triggering Drip workflows when a new lead is captured in Instantly.
- Segmenting Instantly leads in Drip based on engagement metrics.
- Creating personalized email sequences in Drip for Instantly leads.
How does Latenode handle Instantly’s API rate limits?
Latenode manages API calls intelligently, using queues and error handling to ensure consistent data flow from Instantly, even during high-volume operations.
Are there any limitations to the Instantly and Drip integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial data migration might require manual setup for complex scenarios.
- Advanced custom fields in Instantly may require custom mapping in Latenode.
- Real-time updates are subject to the API availability of both platforms.