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Enrich Klaviyo profiles with deeper data using Enrich Layer, creating targeted segments and personalized campaigns for higher conversions. Latenode's visual editor makes this complex integration simple, while pay-by-execution pricing keeps costs low as you scale your marketing automation.
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Klaviyo
Enrich Layer
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Create a New Scenario to Connect Klaviyo and Enrich Layer
In the workspace, click the โCreate New Scenarioโ button.
Add the First Step
Add the first node โ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Klaviyo, triggered by another scenario, or executed manually (for testing purposes). In most cases, Klaviyo or Enrich Layer will be your first step. To do this, click "Choose an app," find Klaviyo or Enrich Layer, and select the appropriate trigger to start the scenario.
Add the Klaviyo Node
Select the Klaviyo node from the app selection panel on the right.
Klaviyo
Add the Enrich Layer Node
Next, click the plus (+) icon on the Klaviyo node, select Enrich Layer from the list of available apps, and choose the action you need from the list of nodes within Enrich Layer.
Klaviyo
โ
Enrich Layer
Authenticate Enrich Layer
Now, click the Enrich Layer node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Enrich Layer settings. Authentication allows you to use Enrich Layer through Latenode.
Configure the Klaviyo and Enrich Layer Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Klaviyo and Enrich Layer Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
โ
AI Anthropic Claude 3
โ
Enrich Layer
Trigger on Webhook
โ
Klaviyo
โ
โ
Iterator
โ
Webhook response
Save and Activate the Scenario
After configuring Klaviyo, Enrich Layer, and any additional nodes, donโt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking โRun onceโ and triggering an event to check if the Klaviyo and Enrich Layer integration works as expected. Depending on your setup, data should flow between Klaviyo and Enrich Layer (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Klaviyo + Enrich Layer + Facebook Ads: When a new profile is added to a Klaviyo list, the profile is enriched with data from Enrich Layer. Use the enriched data to create a custom audience on Facebook Ads for targeted advertising. Due to the available actions, the Facebook Ads part cannot be implemented.
Enrich Layer + Klaviyo + Salesforce: When a new profile is created in Klaviyo, enrich the profile data using Enrich Layer, and then update the contact information in Salesforce with the enriched details.
About Klaviyo
Use Klaviyo in Latenode to automate email marketing based on real-time triggers. Sync customer data, personalize campaigns, and track results within automated workflows. Connect Klaviyo to other apps like CRMs or payment gateways. Run automations without per-step cost limits, scale email personalization, and use AI to improve campaign targeting.
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About Enrich Layer
Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.
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How can I connect my Klaviyo account to Enrich Layer using Latenode?
To connect your Klaviyo account to Enrich Layer on Latenode, follow these steps:
Can I enrich new Klaviyo subscribers?
Yes, you can! Latenode allows seamless data enrichment using Enrich Layer upon new Klaviyo subscriber events, enhancing segmentation and personalization with valuable customer insights.
What types of tasks can I perform by integrating Klaviyo with Enrich Layer?
Integrating Klaviyo with Enrich Layer allows you to perform various tasks, including:
Can I use Javascript to transform Klaviyo data?
Yes, Latenode lets you use JavaScript to transform Klaviyo data before sending it to Enrich Layer for complex data manipulations and custom logic.
Are there any limitations to the Klaviyo and Enrich Layer integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: