Klaviyo and WooCommerce Integration

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Connect Klaviyo and WooCommerce to automate personalized email marketing based on purchase history and customer behavior. Latenode’s visual editor and affordable pricing make it easier to build scalable ecommerce automations with custom logic and advanced features using JavaScript.

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Klaviyo

WooCommerce

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Klaviyo and WooCommerce

Create a New Scenario to Connect Klaviyo and WooCommerce

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Klaviyo, triggered by another scenario, or executed manually (for testing purposes). In most cases, Klaviyo or WooCommerce will be your first step. To do this, click "Choose an app," find Klaviyo or WooCommerce, and select the appropriate trigger to start the scenario.

Add the Klaviyo Node

Select the Klaviyo node from the app selection panel on the right.

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Configure the Klaviyo

Click on the Klaviyo node to configure it. You can modify the Klaviyo URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the WooCommerce Node

Next, click the plus (+) icon on the Klaviyo node, select WooCommerce from the list of available apps, and choose the action you need from the list of nodes within WooCommerce.

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Authenticate WooCommerce

Now, click the WooCommerce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WooCommerce settings. Authentication allows you to use WooCommerce through Latenode.

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Configure the Klaviyo and WooCommerce Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Set Up the Klaviyo and WooCommerce Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Klaviyo, WooCommerce, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Klaviyo and WooCommerce integration works as expected. Depending on your setup, data should flow between Klaviyo and WooCommerce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Klaviyo and WooCommerce

WooCommerce + Discord bot + Klaviyo: When a new order is placed in WooCommerce, a notification is sent to a Discord channel to alert the sales team. Simultaneously, the customer's profile in Klaviyo is updated with the new order information.

WooCommerce + Klaviyo + Smsapi: When a WooCommerce order is created, the customer's profile is updated in Klaviyo to reflect the new order. Once the order is shipped (assuming this status change triggers the workflow), an SMS is sent to the customer via SMSAPI to notify them of the shipment.

Klaviyo and WooCommerce integration alternatives

About Klaviyo

Use Klaviyo in Latenode to automate email marketing based on real-time triggers. Sync customer data, personalize campaigns, and track results within automated workflows. Connect Klaviyo to other apps like CRMs or payment gateways. Run automations without per-step cost limits, scale email personalization, and use AI to improve campaign targeting.

About WooCommerce

Automate WooCommerce tasks inside Latenode. Sync orders, manage inventory, or trigger customer actions without code. Connect WooCommerce data to other apps, like CRMs or email platforms. Use Latenode's visual editor and built-in tools to scale your e-commerce automation beyond basic plugins. Customize further with JavaScript when needed.

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FAQ Klaviyo and WooCommerce

How can I connect my Klaviyo account to WooCommerce using Latenode?

To connect your Klaviyo account to WooCommerce on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Klaviyo and click on "Connect".
  • Authenticate your Klaviyo and WooCommerce accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I segment customers based on purchase history?

Yes, with Latenode! Use purchase data from WooCommerce in Klaviyo to create targeted segments, boosting email personalization and sales via advanced filtering and custom logic.

What types of tasks can I perform by integrating Klaviyo with WooCommerce?

Integrating Klaviyo with WooCommerce allows you to perform various tasks, including:

  • Automatically adding new WooCommerce customers to a Klaviyo list.
  • Triggering personalized email flows based on specific product purchases.
  • Updating customer properties in Klaviyo with WooCommerce order data.
  • Sending abandoned cart emails to recover lost sales.
  • Segmenting customers in Klaviyo based on lifetime order value.

HowcanIuseKlaviyo’sAItoolsforpersonalizingWooCommerceemails?

Latenode enables seamless data flow to Klaviyo, empowering its AI features to analyze purchase history and customer behavior for hyper-personalized WooCommerce email campaigns.

Are there any limitations to the Klaviyo and WooCommerce integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations might require JavaScript coding.
  • Real-time synchronization depends on Klaviyo and WooCommerce API limits.
  • Historical data migration may need manual configuration.

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