How to connect LeadMagic and Landbot.io
Create a New Scenario to Connect LeadMagic and Landbot.io
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a LeadMagic, triggered by another scenario, or executed manually (for testing purposes). In most cases, LeadMagic or Landbot.io will be your first step. To do this, click "Choose an app," find LeadMagic or Landbot.io, and select the appropriate trigger to start the scenario.

Add the LeadMagic Node
Select the LeadMagic node from the app selection panel on the right.

LeadMagic
Configure the LeadMagic
Click on the LeadMagic node to configure it. You can modify the LeadMagic URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Landbot.io Node
Next, click the plus (+) icon on the LeadMagic node, select Landbot.io from the list of available apps, and choose the action you need from the list of nodes within Landbot.io.

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Landbot.io
Authenticate Landbot.io
Now, click the Landbot.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Landbot.io settings. Authentication allows you to use Landbot.io through Latenode.
Configure the LeadMagic and Landbot.io Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the LeadMagic and Landbot.io Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Landbot.io
Trigger on Webhook
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LeadMagic
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring LeadMagic, Landbot.io, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the LeadMagic and Landbot.io integration works as expected. Depending on your setup, data should flow between LeadMagic and Landbot.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect LeadMagic and Landbot.io
LeadMagic + Landbot.io + Slack: When a new lead is captured via LeadMagic profile search, the lead's information is sent to a Landbot chatbot to qualify the lead. Based on the chatbot interaction, a notification is sent to the sales team in Slack.
Landbot.io + LeadMagic + Google Sheets: When Landbot gathers lead information via chatbot interaction, the lead's email is used to enrich the data with LeadMagic's email finder. Enriched lead data is then saved to Google Sheets for analysis.
LeadMagic and Landbot.io integration alternatives
About LeadMagic
Use LeadMagic inside Latenode to automate lead generation and outreach. Qualify leads, enrich data, and trigger personalized follow-ups based on behavior. Latenode’s visual editor makes it easy to build complex workflows, scale your outreach, and connect to other tools without code.
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About Landbot.io
Use Landbot.io in Latenode to build no-code chatbots, then connect them to your wider automation. Capture leads, qualify prospects, or provide instant support and trigger follow-up actions directly in your CRM, databases, or marketing tools. Latenode handles complex logic, scaling, and integrations without per-step fees.
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See how Latenode works
FAQ LeadMagic and Landbot.io
How can I connect my LeadMagic account to Landbot.io using Latenode?
To connect your LeadMagic account to Landbot.io on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select LeadMagic and click on "Connect".
- Authenticate your LeadMagic and Landbot.io accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically add new LeadMagic leads to Landbot flows?
Yes, with Latenode, automatically adding new LeadMagic leads to Landbot is seamless. This ensures real-time engagement and quicker lead qualification, leveraging Latenode's no-code visual editor.
What types of tasks can I perform by integrating LeadMagic with Landbot.io?
Integrating LeadMagic with Landbot.io allows you to perform various tasks, including:
- Automatically updating lead data in Landbot when changes occur in LeadMagic.
- Triggering personalized Landbot conversations based on LeadMagic lead scores.
- Creating new LeadMagic contacts from data collected via Landbot chatbots.
- Sending summary reports from Landbot interactions to LeadMagic as lead notes.
- Segmenting leads in LeadMagic based on their behavior inside Landbot flows.
Can I use JavaScript to transform data between LeadMagic and Landbot.io?
Yes, Latenode allows custom JavaScript code to transform data, offering flexibility beyond simple field mapping when connecting LeadMagic to Landbot.io.
Are there any limitations to the LeadMagic and Landbot.io integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations might require custom JavaScript coding.
- Rate limits of LeadMagic and Landbot.io APIs apply.
- Real-time updates depend on webhook availability and reliability.