How to connect Loyverse and Facebook Conversions
Create a New Scenario to Connect Loyverse and Facebook Conversions
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Loyverse, triggered by another scenario, or executed manually (for testing purposes). In most cases, Loyverse or Facebook Conversions will be your first step. To do this, click "Choose an app," find Loyverse or Facebook Conversions, and select the appropriate trigger to start the scenario.

Add the Loyverse Node
Select the Loyverse node from the app selection panel on the right.


Loyverse

Configure the Loyverse
Click on the Loyverse node to configure it. You can modify the Loyverse URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Conversions Node
Next, click the plus (+) icon on the Loyverse node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.


Loyverse
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Facebook Conversions

Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Loyverse and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Loyverse and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Facebook Conversions
Trigger on Webhook
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Loyverse
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Loyverse, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Loyverse and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Loyverse and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Loyverse and Facebook Conversions
Loyverse + SMSAPI + Facebook Conversions: When a new customer is created or updated in Loyverse, their contact is created in SMSAPI and a text message is sent, then a Facebook Conversion event is triggered to track the interaction.
Facebook Conversions + Loyverse + Google Sheets: When a new event is registered in Facebook Conversions, the automation retrieves Loyverse customer data and logs the conversion data along with Loyverse sales information into a Google Sheet for performance analysis.
Loyverse and Facebook Conversions integration alternatives

About Loyverse
Sync Loyverse sales data to your accounting or marketing tools using Latenode. Automate inventory updates based on Loyverse transactions. Trigger custom workflows for customer loyalty programs. Latenode lets you connect Loyverse data to any app without code, adding powerful automation to your POS system.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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See how Latenode works
FAQ Loyverse and Facebook Conversions
How can I connect my Loyverse account to Facebook Conversions using Latenode?
To connect your Loyverse account to Facebook Conversions on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Loyverse and click on "Connect".
- Authenticate your Loyverse and Facebook Conversions accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track Loyverse sales as Facebook Conversion events?
Yes! Latenode allows you to automatically send Loyverse sales data to Facebook Conversions, optimizing your ad campaigns with real-time insights. Customize event parameters with JavaScript for advanced tracking.
What types of tasks can I perform by integrating Loyverse with Facebook Conversions?
Integrating Loyverse with Facebook Conversions allows you to perform various tasks, including:
- Automatically sending new Loyverse customer data to Facebook as leads.
- Tracking Loyverse sales as conversion events in Facebook Conversions.
- Creating custom audiences in Facebook based on Loyverse purchase history.
- Calculating return on ad spend (ROAS) by linking Loyverse sales to Facebook ads.
- Triggering personalized Facebook ads based on Loyverse customer behavior.
What Loyverse data can I use in Facebook Conversions via Latenode?
You can use data like sales amounts, customer details, item names, and timestamps to create precise conversion events in Facebook for optimized marketing.
Are there any limitations to the Loyverse and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical Loyverse data may require manual import for initial Facebook Conversions setup.
- Facebook Conversions API rate limits apply, potentially affecting high-volume Loyverse stores.
- Custom JavaScript transformations may require advanced technical skills.