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Automatically update Google Business Profile with Mailchimp campaign highlights and special offers. Latenode's visual editor and flexible API integrations streamline content pushes, ensuring your local presence stays fresh and drives more business at scale.
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Mailchimp
Google Business Profile
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Create a New Scenario to Connect Mailchimp and Google Business Profile
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mailchimp, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mailchimp or Google Business Profile will be your first step. To do this, click "Choose an app," find Mailchimp or Google Business Profile, and select the appropriate trigger to start the scenario.
Add the Mailchimp Node
Select the Mailchimp node from the app selection panel on the right.
Mailchimp
Configure the Mailchimp
Click on the Mailchimp node to configure it. You can modify the Mailchimp URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Business Profile Node
Next, click the plus (+) icon on the Mailchimp node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.
Mailchimp
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Google Business Profile
Authenticate Google Business Profile
Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.
Configure the Mailchimp and Google Business Profile Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Mailchimp and Google Business Profile Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Google Business Profile
Trigger on Webhook
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Mailchimp
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Mailchimp, Google Business Profile, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Mailchimp and Google Business Profile integration works as expected. Depending on your setup, data should flow between Mailchimp and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Mailchimp + Google Business Profile + Calendly: When a new campaign is created in Mailchimp, a post is automatically created in Google Business Profile promoting the campaign. The post includes a link to schedule a meeting via Calendly.
Google Business Profile + Mailchimp + Facebook: When a new review is posted on Google Business Profile, the review details are added to a Mailchimp subscriber's note and also posted to Facebook.
About Mailchimp
Automate Mailchimp tasks inside Latenode. Automatically add subscribers, update lists, or trigger campaigns based on events in other apps. Use Latenode's visual editor to connect Mailchimp to your CRM, e-commerce platform, or database. Enrich data and ensure targeted campaigns without manual work. Scale your email marketing effortlessly.
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About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
Related categories
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How can I connect my Mailchimp account to Google Business Profile using Latenode?
To connect your Mailchimp account to Google Business Profile on Latenode, follow these steps:
Can I update Google Business Profile from new Mailchimp subscribers?
Yes, you can! Latenode lets you automate updates, keeping info consistent across platforms. Easily reflect new leads' data in your Google Business Profile for better customer insights.
What types of tasks can I perform by integrating Mailchimp with Google Business Profile?
Integrating Mailchimp with Google Business Profile allows you to perform various tasks, including:
How does Latenode handle Mailchimp’s list segmentation?
Latenode fully supports Mailchimp's list segmentation, letting you trigger specific actions based on segment criteria within your automated workflows.
Are there any limitations to the Mailchimp and Google Business Profile integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: