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Sync Mailmodo email campaigns with Close CRM lead data to automate personalized outreach based on real-time deal stages. Latenode’s visual editor and affordable execution pricing make it easier than ever to tailor email sequences to sales pipeline updates while scaling affordably for your entire customer base.
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Mailmodo
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Create a New Scenario to Connect Mailmodo and Close CRM
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mailmodo, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mailmodo or Close CRM will be your first step. To do this, click "Choose an app," find Mailmodo or Close CRM, and select the appropriate trigger to start the scenario.
Add the Mailmodo Node
Select the Mailmodo node from the app selection panel on the right.
Mailmodo
Configure the Mailmodo
Click on the Mailmodo node to configure it. You can modify the Mailmodo URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Close CRM Node
Next, click the plus (+) icon on the Mailmodo node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.
Mailmodo
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Close CRM
Authenticate Close CRM
Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.
Configure the Mailmodo and Close CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Mailmodo and Close CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Close CRM
Trigger on Webhook
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Mailmodo
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Mailmodo, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Mailmodo and Close CRM integration works as expected. Depending on your setup, data should flow between Mailmodo and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Mailmodo + Google Sheets + Close CRM: When a new campaign is sent via Mailmodo, the results (e.g., open rate, click rate) are captured and added as a new row in Google Sheets. This data is then used to update the corresponding contact properties in Close CRM.
Close CRM + Mailmodo + Slack: When a deal is closed in Close CRM, a celebratory email is automatically sent to the contact via Mailmodo, and a notification is posted to a designated Slack channel to inform the team.
About Mailmodo
Use Mailmodo in Latenode to automate transactional emails and marketing campaigns directly from your workflows. Trigger personalized emails based on CRM updates, e-commerce events, or data transformations. Latenode lets you control Mailmodo with logic, AI, and custom scripts, while avoiding per-step pricing. Optimize your outreach with a visual builder.
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About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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How can I connect my Mailmodo account to Close CRM using Latenode?
To connect your Mailmodo account to Close CRM on Latenode, follow these steps:
Can I automatically add new Close CRM leads to Mailmodo?
Yes, you can! With Latenode, instantly sync new Close CRM leads to Mailmodo, automating email campaigns and boosting engagement. Scale your lead nurturing effortlessly.
What types of tasks can I perform by integrating Mailmodo with Close CRM?
Integrating Mailmodo with Close CRM allows you to perform various tasks, including:
Can I use JavaScript functions inside the Mailmodo-Close CRM workflow?
Yes, Latenode allows adding custom JavaScript for complex logic, data transformation, and advanced customization within your workflows.
Are there any limitations to the Mailmodo and Close CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: