How to connect ManyChat and Omnisend
Create a New Scenario to Connect ManyChat and Omnisend
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a ManyChat, triggered by another scenario, or executed manually (for testing purposes). In most cases, ManyChat or Omnisend will be your first step. To do this, click "Choose an app," find ManyChat or Omnisend, and select the appropriate trigger to start the scenario.

Add the ManyChat Node
Select the ManyChat node from the app selection panel on the right.

ManyChat
Configure the ManyChat
Click on the ManyChat node to configure it. You can modify the ManyChat URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Omnisend Node
Next, click the plus (+) icon on the ManyChat node, select Omnisend from the list of available apps, and choose the action you need from the list of nodes within Omnisend.

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Omnisend
Authenticate Omnisend
Now, click the Omnisend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Omnisend settings. Authentication allows you to use Omnisend through Latenode.
Configure the ManyChat and Omnisend Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the ManyChat and Omnisend Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Omnisend
Trigger on Webhook
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ManyChat
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring ManyChat, Omnisend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the ManyChat and Omnisend integration works as expected. Depending on your setup, data should flow between ManyChat and Omnisend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect ManyChat and Omnisend
ManyChat + Omnisend + Shopify: When a new or updated custom field is registered in ManyChat, the corresponding contact is created or updated in Omnisend. This action triggers an update to the customer's data in Shopify.
ManyChat + Omnisend + Facebook Ads Campaign Management: When a new or updated custom field is registered in ManyChat, a custom event is sent to Omnisend. This event triggers the update of a Facebook Ads Custom Audience based on segments defined in Omnisend, enabling retargeting.
ManyChat and Omnisend integration alternatives
About ManyChat
Use ManyChat in Latenode to automate personalized messaging based on triggers from other apps. Sync contact data, manage chatbot flows based on CRM updates, or route leads to sales teams via Slack. Build flexible, scalable marketing automation without complex coding or per-step fees using Latenode’s visual editor.
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About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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See how Latenode works
FAQ ManyChat and Omnisend
How can I connect my ManyChat account to Omnisend using Latenode?
To connect your ManyChat account to Omnisend on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select ManyChat and click on "Connect".
- Authenticate your ManyChat and Omnisend accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I segment ManyChat leads in Omnisend?
Yes, you can! Latenode lets you create advanced workflows to segment leads from ManyChat and automatically add them to specific lists in Omnisend, improving targeted campaign performance.
What types of tasks can I perform by integrating ManyChat with Omnisend?
Integrating ManyChat with Omnisend allows you to perform various tasks, including:
- Add new ManyChat subscribers to an Omnisend email list.
- Trigger Omnisend automation flows from ManyChat events.
- Update contact properties in Omnisend based on ManyChat data.
- Send personalized SMS messages via Omnisend after ManyChat interactions.
- Track campaign performance across both ManyChat and Omnisend.
What ManyChat data can I access within Latenode workflows?
Latenode allows you to access ManyChat user data, custom fields, tags, and interaction history for personalized automation flows.
Are there any limitations to the ManyChat and Omnisend integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex workflows with very high data volumes may require optimization.
- Real-time data synchronization depends on API availability of both platforms.
- Advanced custom field mappings may require JavaScript coding in Latenode.